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745: A Conversation With Art Taylor – Tony Martignetti Nonprofit Radio

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This Week: 

A Conversation With Art Taylor 
He’s the recently appointed president and CEO of AFP, the Association of Fundraising Professionals, so we’re on hiatus from our 25NTC interviews for one more week. Art explains the value of AFP in our community, including enforcing professional ethics; reflects on our challenges and how to advocate for our sector; shares his thoughts on fashion, guided by his wardrobe stylist wife, Yolanda; challenges us to improve donor participation; and urges us to take responsibility for our community’s image and performance.

There’s more at tonymartignetti.com 

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744: Donor Advised Fund (DAF) Fundraising – Tony Martignetti Nonprofit Radio

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This Week: 

Donor Advised Fund (DAF) Fundraising 
You shouldn’t need much encouragement, or any, to incorporate DAFs into your fundraising mix. But Matt Nash brings the encouraging stats. Then he explains how to overcome challenges, like anonymous donors; strategies for marketing and promotion; and tips on converting from transactional to relational fundraising. He’s from The Blackbaud Giving Fund. 

There’s more at tonymartignetti.com 

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743: Consciousness & Intentionality In Work & Retirement – Tony Martignetti Nonprofit Radio

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Consciousness & Intentionality In Work & Retirement 
Elizabeth Zelinka Parsons wrote a book for retirement planning that has value for anyone, at any age, who aspires to fulfillment and joy through all the stages and pages of their professional and personal lives. She walks you through the value of play; embracing new mindsets; constantly evolving; sovereignty over time; the power of full engagement; managing energy, not time; and a lot more. Elizabeth’s book is, “Encore.”

There’s more at tonymartignetti.com 

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742: Storytelling & Local Media – Tony Martignetti Nonprofit Radio

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Storytelling & Local Media
Fabiana Meléndez Ruiz reminds us of the value of sound storytelling, and how to get your house in order before you go public with your stories. She shares sound advice on the great value of local media and how to build the journalist relationships that will help you get your stories told. Fabiana also reveals startling media consumption trends among Gen Z and Alphas. She’s the CEO of Refuerzo Collaborative.

There’s more at tonymartignetti.com 

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741: Healthier Productivity From AI – Tony Martignetti Nonprofit Radio

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This Week: 

Healthier Productivity From AI 
Our annual duo returns with tips and resources to make your use of artificial intelligence better for you. They also go beyond AI with many smartphone strategies, inbox management, and Meico shares his shutdown ritual for bedtime. They’re Jason Shim, from Canadian Centre for Nonprofit Digital Resilience, and Meico Marquette Whitlock, The Mindful Techie. This is part of our coverage of the 2025 Nonprofit Technology Conference (#25NTC).

There’s more at tonymartignetti.com 

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740: Employee Wellness & Email Deliverability – Tony Martignetti Nonprofit Radio

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This Week: 

Employee Wellness  
Meet a company where one of the employees is a wellness coach for all the others. Mandy Kutschied and Sam Hanley are with The Fresh Perspective Group. They share practical strategies for employee wellness; ergonomic resources; a 4-day work week; productivity tips; and, talk about the ethics of wellness coaching in the workplace. Sam often hears things she cannot reveal. This is part of our coverage of the 2025 Nonprofit Technology Conference (#25NTC).

Email Deliverability  
This comes up frequently at the Nonprofit Technology Conference, because the rules often change about whether your emails get delivered and how they get treated by email providers. Are you right to only mail to people who’ve recently opened a message from you? No. Is it good practice to make sure everyone has opted in to your list? No. Anne Paschkopić explains why these and other former best practices, are no more. She’s from M + R. This conversation is also from #25NTC.

There’s more at tonymartignetti.com 

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739: Connect Small Donors To Your Major Donor Event & Add Experiential Elements To Your Events – Tony Martignetti Nonprofit Radio

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This Week: 

Connect Small Donors To Your Major Donor Event  
Jenn Lejano and Jess Ray show you how to connect folks who would never come to your expensive event, to your expensive event. They’ll help you broaden event support by engaging donors you’re probably leaving on the sidelines, with actionable strategies to engage your entire donor base. Jenn is from Fresh Eyes Digital and Jess is with The Adler Planetarium. This is part of our coverage of the 2025 Nonprofit Technology Conference (#25NTC).

Add Experiential Elements To Your Events  
You can learn from big brands to create buzz and emotional connections around your events, without spending the money they do. You’ll engage your supporters emotionally as you incorporate experiential and interactive features into your events. Genie Gratto is at GWRITES. The resource she shared is here. This conversation is also from #25NTC.

There’s more at tonymartignetti.com 

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738: PII In The Age Of AI & Balance AI Ethics And Innovation – Tony Martignetti Nonprofit Radio

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This Week: 

PII In The Age Of AI 
Artificial Intelligence and big data have transformed privacy risks by enabling malicious, targeted communications to your team that seem authentic because they contain highly accurate information. Kim Snyder and Shauna Dillavou explain the risks your nonprofit faces and what you can do to protect your mission. Kim is from RoundTable Technology and Shauna is CEO of Brightlines. This continues our coverage of the 2025 Nonprofit Technology Conference (#25NTC).

Balance AI Ethics And Innovation 
Gozi Egbuonu encourages you to adopt Artificial Intelligence responsibly, in a human-centered approach. First, be thoughtful with the threshold question, “Should we use AI?” If you go ahead: Create a thorough use policy; overcome common challenges like staff training and identifying champions; manage change intentionally; and more. Gozi is with Technology Association of Grantmakers. This is also part of our #25NTC coverage.

There’s more at tonymartignetti.com 

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737: #25NTC & The Human Factors Driving Your CRM Success – Tony Martignetti Nonprofit Radio

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This Week: 

#25NTC 
We launch our 25NTC coverage with the CEO of NTEN, which hosts the Nonprofit Technology Conference, sharing the numbers and the experience of this year’s Conference, earlier this month in Baltimore, Maryland. They’re Amy Sample Ward, and they’re also Nonprofit Radio’s technology contributor.

The Human Factors Driving Your CRM Success
Don’t blame your tech first when it feels like your CRM database is letting you down. Human beings, the tech users, have responsibilities that precede, and must align with, your technology. Rubin Singh returns to enlighten us about business processes; inclusive design; personal and professional growth; and more human factors that impact the success of your CRM database. He’s founder and CEO of OneTenth Consulting.

There’s more at tonymartignetti.com 

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735: Your Improved Fundraising Messaging – Tony Martignetti Nonprofit Radio

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Your Improved Fundraising Messaging 
Do your fundraising messages engage and connect with your donors and prospects? Or do they merely inform? Do you know how to craft an engaging story? And what makes stories so valuable anyway? Lynn Bohart answers all these questions and more, as she encourages you into persuasive writing and core messaging. Her new book is “Raise More Money Through Better Messaging.”

There’s more at tonymartignetti.com 

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