Tag Archives: carmella kate martignetti

811: Quantitative Fundraising Research – Tony Martignetti Nonprofit Radio

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Quantitative Fundraising Research
You can stop relying on conventional wisdom passed on through webinars and conferences. There’s a plethora of quantitative research on how to optimize storytelling to get your best fundraising outcomes. What is social emotion, how do you evoke it and why should you? How much story detail is not enough or too much? Better to talk about individuals or groups? What does the research reveal to maximize Planned Giving fundraising commitments? Professor Russell James of Texas Tech University walks us through what the research shows. (This originally aired September 23, 2024.)

There’s more at tonymartignetti.com 

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810: Easy Fundraising & Friendmaking for Board Members – Tony Martignetti Nonprofit Radio

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Easy Fundraising & Friendmaking for Board Members
That’s Gail Perry’s new book, working to overcome the bad reputation foisted on fundraising by many board members. She’s clear on the four fundraising roles your members can play, and only one means asking for gifts. She also emphasizes the importance of solid stewardship, and how easy it can be done, along with how your board and staff can best divide the fundraising work. Gail is the founder of Gail Perry Group.

There’s more at tonymartignetti.com 

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809: Your Board’s Role In Talent Management – Tony Martignetti Nonprofit Radio

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Your Board’s Role In Talent Management
With a strong CEO/board relationship, your board plays a valuable role in talent decisions that impact your culture, equity and sustainability. Likewise with executive compensation and evaluation, developing a leadership pipeline and succession planning. And what does that strong CEO/board relationship look like? Allison Wyatt, CEO of Edgility Talent Partners, shares her expertise.

There’s more at tonymartignetti.com 

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808: Be Present To Save The Universe – Tony Martignetti Nonprofit Radio

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Be Present To Save The Universe
If you want your presentations and messages to persuade people, you need to be present; clear; confident; unscripted; and have fun. Whether you’re meeting one-on-one, one-on-one-hundred, or you’re on stage facing 2500. Whether you’re in person or virtual. Paul Gordon preaches the gospel of “Get out of your own way in order to say what you truly mean.”

There’s more at tonymartignetti.com 

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807: “Planned Giving Accelerated” & The Martignetti 3-Step, 1-Week Planned Giving Launch – Tony Martignetti Nonprofit Radio

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Planned Giving Accelerated & The Martignetti 3-Step, 1-Week Planned Giving Launch
It’s a first for Nonprofit Radio! Role reversal. Guest Stephen Christopher Nill leads the conversation and interviews Tony about his book “Planned Giving Accelerated: The Cut Through the Sh!t, No-Nonsense, Practical, Step-by-Step Guide to Start Legacy Giving Fundraising at Your Small to Mid-Size Nonprofit Simply in One Week with Bequests (The title may be longer than the book. Did you need a nap?),” launching on 15 September. A major part of the book is the 3-Step, 1-Week Planned Giving Launch.

There’s more at tonymartignetti.com 

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806: Non-Fulltime Employment – Tony Martignetti Nonprofit Radio

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Non-Fulltime Employment
The next time you have a senior or mid-level job vacancy, you might consider a fractional, interim or advisory professional over hiring someone fulltime. Martin Rowinski defines these and weighs the pros and cons for your nonprofit. If you go this route, what do you need in place to make the transition smooth for your team and the person you hire? He also evaluates this from the personal career perspective, if you’d consider leaving fulltime employment. Martin is CEO of Boardsi. 

There’s more at tonymartignetti.com 

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805: A Board Revolution, Or Just Improvement? Tony Martignetti Nonprofit Radio

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A Board Revolution, Or Just Improvement?
Linda Lysakowski’s book is “The Revolutionary Board.” Do you need to go that far? Or will a few tweaks suffice for your board? She shares her experience and advice around governance versus management; fundraising; CEO evaluation and support; board recruiting; the duties of loyalty, care and obedience; term limits; and, more.

There’s more at tonymartignetti.com 

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804: Calling This Decision Making Only Scratches The Surface – Tony Martignetti Nonprofit Radio

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Calling This Decision Making Only Scratches The Surface 
The book is The Tyranny of False Choices: A Guide to Authentic Decision-Making. The author, Rey Ramsey, reveals his research and thinking that go way beyond decisions. Let’s talk about following your inner voice and moral compass; the three virtues we all need; thought liberation; boundary crossing; navigating defining moments; and, spirituality. Rey is CEO of the Nathan Cummings Foundation.

There’s more at tonymartignetti.com 

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803: Grants Fundraising Before You Start Writing – Tony Martignetti Nonprofit Radio

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Grants Fundraising Before You Start Writing 
Byron Coke says there are four things that decide whether you should spend your limited time applying for a foundation grant: mission alignment; geographic eligibility; funding stage; and, award fit. If any one of these isn’t in alignment between your nonprofit and the funder, you’re wasting your time writing the application. Byron is the founder of Grant Fit.

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802: Low-Lift Donor Retention – Tony Martignetti Nonprofit Radio

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Low-Lift Donor Retention 
So many nonprofits have a leaky bucket problem: donors don’t stay after their first gift. We all know retaining existing donors costs so much less than acquiring new ones. Chris Vaughan shares his thinking on keeping donors in the bucket through mission connection; engagement; relationships; retention rate ownership; welcome streams; and more. He’s co-founder of Sequence Consulting. 

There’s more at tonymartignetti.com 

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