496: Thought Leadership & Content Strategy – Tony Martignetti Nonprofit Radio

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This week: 

Thought Leadership 
Peter Panapento and Antionette Kerr co-authored the book, “Modern Media Relations for Nonprofits.” They share their insights on how to build relationships with journalists so you get heard as the thought leader you are. Plus other media strategies, like crisis communications. (Part of our 20NTC coverage)

Content Strategy 
Now that you’re an established thought leader, you need to produce multichannel content that’s relevant, engaging, actionable, user friendly and SEO friendly. Our 20NTC coverage continues as Valerie Johnson from Pathways to Housing PA and Katie Green with The Trevor Project show you how.

There’s more at tonymartignetti.com 

492: Don’t Get Played By The Product Demo & Facebook Fundraising Data – Tony Martignetti Nonprofit Radio

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This week: 

Don’t Get Played By The Product Demo
We’ve all watched in awe as the cursor flies across the screens of a demonstration. Nine months later we’re scratching our heads. “They made it look so easy back then.” Get insider tips from Rubin Singh, who’s led hundreds of sales demos. He’s CEO of OneTenth Consulting. (Part of our 20NTC coverage)

Facebook Fundraising Data
This 20NTC panel feels your frustration over Facebook not sharing donor data. But they also admonish that you can’t ignore the value of Facebook fundraising. They bust myths, help you overcome the challenges, reveal how to thank and engage your fundraisers and steer you clear of pitfalls. They’re Nick Burne from GivePanel and consultants Julia Campbell and Maureen Wallbeoff. 

There’s more at tonymartignetti.com 

491: Fundraising 401 – Tony Martignetti Nonprofit Radio

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This week: 

Fundraising 401
That’s Laurence Pagnoni’s latest book. It’s a series of masterclasses for all levels and a collection of revelations he’s gained over 35 years in nonprofit management and fundraising.  

There’s more at tonymartignetti.com 

490: Easy AI & Impact Storytelling – Tony Martignetti Nonprofit Radio

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This week: 

Easy AI
Artificial Intelligence is an opportunity for your career, not a threat to your job. Nejeed Kassam explains how to leverage your skills in a new landscape and describes some of the intelligent tools available for you to work with. He’s CEO of Keela. (Part of our 20NTC coverage) 

Impact Storytelling
How can technology help you share your impact with the right people at the right time? How do you distill your big story down to a small, comprehensible, individual story? Tim Sarrantonio is with Neon One. (Also part of our 20NTC coverage) 

There’s more at tonymartignetti.com 

489: Leadership & Donor Advised Funds – Tony Martignetti Nonprofit Radio

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This week: 

Leadership
In two recent shows, guests agreed that Amy Sample Ward represents a shining example of vulnerable leadership. So who better to speak to about leadership—whether in a crisis or not? She’s CEO of NTEN and our technology and social media contributor.

Donor Advised Funds
Let’s relieve the misery of DAFs. There may be a lot you cannot find, but you’re not helpless. Maria Semple has advice and resources for finding and reaching the funds. She’s our prospect research contributor and The Prospect Finder. 

There’s more at tonymartignetti.com 

488: Data Privacy Practices – Tony Martignetti Nonprofit Radio

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This week: 

Data Privacy Practices 
Let’s have a romp through the fields of data privacy and cybersecurity, musing as we frolic on just how important the right practices and policies are to your nonprofit. My guest is Jon Dartley, Of Counsel at Perlman+Perlman law firm.

There’s more at tonymartignetti.com 

487a: Special Episode: Planned Giving – Tony Martignetti Nonprofit Radio

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Special Episode: 

Planned Giving
What can you do for your Planned Giving donors in the midst of the Coronavirus pandemic? Something very meaningful and appreciated. Tony is alone for this short episode.

There’s more at tonymartignetti.com 

482a: Special Episode: Coronavirus Communications – Tony Martignetti Nonprofit Radio

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This week: 

Special Episode: Coronavirus Communications
Our third Special Episode features Sarah Durham, CEO of Big Duck. Amidst our pandemic, when’s the right timing for the right messages to the right audiences? She also explains her 5 principles of tone and style.

There’s more at tonymartignetti.com 

482: John Haydon Tribute – Tony Martignetti Nonprofit Radio

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This week: 

John Haydon Tribute
A well respected and widely known digital fundraising expert with a willing smile, John Haydon died at 53 in February, after a 26-month fight against a rare cancer. He was twice a guest on Nonprofit Radio. He shares his spoken wisdom with us one last time.

His final written wisdom is in his posthumously published book, “Donor CARE.” 

There’s more at tonymartignetti.com 

480: Sexual Harassment In Nonprofits – Tony Martignetti Nonprofit Radio

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This week: 

Sexual Harassment In Nonprofits
It’s everywhere. Our community is no exception. In this week when Harvey Weinstein was sentenced, we return to the perspective from late October 2017, when the allegations against him had just gone public. Attorney Lisa Brauner provides legal perspective for women and organizations. She’s a partner at Perlman+Perlman law firm in New York City. (Originally aired October 27, 2017) 

There’s more at tonymartignetti.com