Zombie Loyalists Peter Shankman is a 5x best selling author, entrepreneur and corporate keynote speaker. His book “Zombie Loyalists” focuses on customer service; creating rabid fans who do your social media, marketing and PR for you. (Originally aired 12/19/14)
Online Major Giving
Do you have web forms for your major donors? Our 19NTC panel hashes the pros and cons of automating major giving and—if you decide to expand to online—how to work around the obstacles. They’re Adam London at Project Donor Love;Carrie Rice from Carrie Rice Consulting; and Anneliese Davis with Rahab’s Sisters.
How do you maintain personal and organizational values when people are screaming at you in the social networks? Burt Edwards, our panel of one from 19NTC, shares strategies and systems that keep your staff, supporters and social ambassadors safe when they speak out online. He’s from Friends of the Columbia Gorge.
Zombie Loyalists Peter Shankman is a well-known and often-quoted social media, marketing and public relations strategist. His book is “Zombie Loyalists: Using Great Service to Create Rabid Fans.” He wants you to create rabid fans who do your social media, marketing and PR for you. He’s got super ideas and lots of valuable stories. I like to play this each year. (Originally broadcast 12/19/14)
Jessica Meister, web user experience specialist for Oral Health America;Matt Dragon, director of engineering at Charity Navigator; and Justin Greeves, senior VP of research at Porter Novelli.
Also, Janice Chan, technical training specialist for development and alumni relations at Johns Hopkins Institutions & Danielle Faulkner, donor engagement coordinator for Baltimore Community Foundation.