This Week:
Sustainable Fundraising
Larry Johnson is author of the book, “The Eight Principles of Sustainable Fundraising.” He walks us through several of them, including “Donors are the Drivers™,” “Leadership Leads™” and “Divide & Grow™.”
There’s more at tonymartignetti.com
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This Week:
The 40 Laws Of Nonprofit Impact
We can’t hit all of them, but that’s the title of Derik Timmerman’s book. He’s got advice like “give to gain,” “hire with ruthless selectivity,” “win while you’re sleeping,” and “eat last and get dirty.” We’ll talk about these and other ideas. Derik is the founder of Sparrow Nonprofit Solutions.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 58:47 — 54.1MB) | Embed
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This Week:
Movement Messaging
Expanding on the partnership theme two weeks ago, consider building a movement with orgs outside your direct mission. You’ll want cohesive, effective messaging and that’s where Hannah Thomas and Morgan Fletcher can help. Hannah is with Big Duck and Morgan is at Girls for Gender Equity. This is part of our 21NTC coverage.
Farewell, Maria Semple
Her first Nonprofit Radio was February 11, 2011. Soon after she became our prospect research contributor. Maria’s practice has evolved and this is her last show. Quoting somebody, nobody can identify: “Don’t cry because it’s over; smile because it happened.”
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 42:19 — 39.0MB) | Embed
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This Week:
Your Partnerships With FGWs
First Generation Wealth creators have different values and mindsets than those who inherited their wealth. And FGWs far outnumber the inheritors. Esther Choy’s research will help you understand these folks and how to build valuable relationships with them. She’s president of Leadership Story Lab.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 56:42 — 52.2MB) | Embed
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This Week:
SEO For Your Fundraising Campaign
Our 20NTC panel helps you build your online community and increase engagement with 3 SEO strategies: keywords research; competitor analysis; and, content writing. They’re Michelle Frechette and Amanda Gorman, both from GiveWP.
Rebrand Vs. Refresh
Which is better for you, rebranding or refreshing your brand? Our final 20NTC panel helps you choose, then shares the case study of Byte Back and reveals strategies for getting the buy-in you’ll need for success. They’re Yvette Scorse and Christopher Wallace from Byte Back; Taylor Shanklin at Firefly Partners; and, Serrie Fung, founder of Zest.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 48:34 — 44.7MB) | Embed
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This week:
Donor Surveys
Make the most of the donors you have by discovering their potential through surveying. Crystal Mahon and Christian Robillard talk principles, best practices and goal setting. Crystal is with STARS Air Ambulance and Christian is at Beyond The Bake Sale. (Part of our 20NTC coverage)
People-Powered Movements
This 20NTC panel helps you build more effective and more inclusive movements by encouraging you to think about communications, power and privilege. They’re Celina Stewart from League of Women Voters U.S. and Gloria Pan with Moms Rising.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 57:50 — 53.2MB) | Embed
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This week:
Fundraising 401
That’s Laurence Pagnoni’s latest book. It’s a series of masterclasses for all levels and a collection of revelations he’s gained over 35 years in nonprofit management and fundraising.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:00:45 — 56.0MB) | Embed
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This week:
Special Episode: Coronavirus Communications
Our third Special Episode features Sarah Durham, CEO of Big Duck. Amidst our pandemic, when’s the right timing for the right messages to the right audiences? She also explains her 5 principles of tone and style.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 27:18 — 25.4MB) | Embed
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This week:
Your Organization’s Health
At ZERO, The End of Prostate Cancer, they have a culture grounded in high responsibility, high freedom, transparency, accountability, curiosity and adaptability. They’re a Nonprofit Times 50 Best Places To Work. Jamie Bearse is ZERO’s CEO.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 1:01:45 — 56.9MB) | Embed
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This week:
Your Board As Relationship Fundraisers
There’s more to board fundraising than parlor evenings and give/get. Your members can engage your networks and build relationships around giving. Peter Heller shows you how. He’s principal of Heller Fundraising Group.
Maria’s Free Resources
They’re Candid.org for foundation research and FEC.gov for campaign contributions. Maria Semple unlocks their treasures. She’s our prospect research contributor and The Prospect Finder.
There’s more at tonymartignetti.com
Podcast: Play in new window | Download (Duration: 58:08 — 53.6MB) | Embed
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