088: The Law of Attraction & Doyenne of the Day – Tony Martignetti Nonprofit Radio

Tony’s guests this week:

Melanie Schnoll Begun, managing director of Morgan Stanley Private Wealth Management

Melanie Grayce West, journalist for The Wall Street Journal and author of their Donor of the Day feature

Read and watch more on Tony’s blog: http://mpgadv.com

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Metoo hello and welcome to tony martignetti non-profit radio big non-profit ideas for the other ninety five percent. I’m your aptly named host. I very much hope you were with me last week. I’d be in shock if i learned that you had missed these two features. These two guests smart interviewing makes great hiring cheryl nufer, a founding partner in peredo consulting, explained why behavioral interviewing is superior to traditional methods and how any size non-profit khun get better hires through more sophisticated interviewing, whether you hyre once a year or many times a month and relationship mapping. Maria simple, the prospect finder and our regular monthly prospect research contributor helped you mind your data with tools that reveal relationships you didn’t know exist among your donors. As always, she shares about shared shared values last week. Who wrote this copy? I need an intern so i have somebody to blame it’s what situation is she shared? Valuable resource is many of them free. And if anyone wants to be an intern on the show and take blame every week, please send me your resume this week. The law of attraction it’s the melanie show i should say the law. Of attraction to attract major gift prospects and potential board members, you have to put your best foot forward to get what you are seeking. Melanie schnoll begun is managing director at morgan stanley private wealth management. She helps her ultra high net worth clients make charitable gif ts and get on boards, but she has practical and valuable advice that applies to any charity soliciting a major gift or recruiting a boardmember and diane of the day melanie west writes the donor of the day feature for the wall street journal and covers philanthropy. She’ll explain how she likes to be pitched story ideas, giving you the best chance of getting major coverage for your donors and also what she sees trending and finally there’s a buffet in the news. Melanie reported it yesterday, and we’re going to talk about it today on tony’s take two in between the guests. It is my block post this week take time to play pirates. A few weeks ago, i played pirates with my seven and nine year old nephew and niece, and it got me thinking, and i’ll tell you what i was thinking about that’s around thirty two minutes into the hour on tony’s, take two. Use hashtag non-profit radio to join the conversation on twitter. Join us there were monitoring it in the studio, right, sam, monitoring right now, okay, we are on dh when we take a break right now, and when we return, it is the law of attraction with melanie schnoll begun, so stay with me. You’re listening to the talking alternative network. Are you suffering from aches and pains? Has traditional medicine let you down? Are you tired of taking toxic medications, then come to the double diamond wellness center and learn how our natural methods can help you to hell? Call us now at to one to seven to one eight, one eight three that’s to one to seven to one eight one eight three or find us on the web at www dot double diamond wellness dot com way. Look forward to serving you. Is your marriage in trouble? Are you considering divorce? Hello, i’m lawrence bloom, a family law attorney in new york and new jersey. No one is happier than the day their divorce is final. My firm can help you. We take the nasty out of the divorce process and make people happy. Police call a set to one, two, nine six four three five zero two for a free consultation. That’s lawrence h bloom two, one two, nine, six, four, three five zero two. We make people happy. Bilich hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com welcome back to big non-profit ideas for the other ninety five percent on tony martignetti non-profit radio with me now is melanie schnoll begun. She is a managing director and head of morgan stanley private wealth, management’s philanthropic services. She serves as a philanthropic advisor to families, foundations and family offices, working with the firm’s, ultra high net worth clients. She’s, the incoming board, president of juvenile diabetes research, foundation of new york and board treasure of the partnership for philanthropic planning. My show has been a sponsor at there. National conference on philanthropic planning the past two years. I’m very pleased that her work and her expertise brings her to the show. Melanie schnoll begun welcome. Thank you so much, tony. Just one corrections. Why in the current oh, you are the kirk heard president of the board of juvenile diabetes research funding. I have to say that because the topic today that we’re gonna be talking about if i didn’t correct you about my particular officer position on a board, i wouldn’t be selling the reason why i said or or why i think it’s so important to serve for constance he believe in. So this is why i need an intern with you and i would both blame the intern and it wouldn’t have reflected on you badly at all. What is your work around with ultra high net worth individuals? What are you doing with them? Well, i think that my work is providing meaning in their life. Many of our clients come to us because they’re in the middle of a transition. Perhaps they’ve sold their business, maybe there’s some interesting event that’s happened in their life, perhaps even a very sad event. That’s happened their life, and we help them identify how to be very strategic, purposeful and planned in there, giving for many clients when they think about making a contribution, even a large contribution, they don’t put a tremendous amount of thought into it. It might be a cause that they’ve heard about maybe one that they’re associated with, but they’re not doing a deep dive into the background and the backdrop of what’s really going on in that non-profit organization or what else? There might be out there in the world. So we try and provide that professionalism and then along the way make our clients professionals themselves. What what? What? Do you find motivates ultra high net worth? And shortly i’m gonna ask you, what is ultra high net worth? But we’ll work our way to that. But what do you think motivates their giving? Well for some clients? It’s because someone sick in their family for other clients, it’s because their rights a little more about that someone sick where the e-giving in memory of the person, soon it’ll be in memory, will hopefully to find a cure. Hopefully the final usually clients witness a major change in their attitude. What they used to buy with their wealth no longer becomes important and that’s, because the second that someone has a diagnosis in their family of someone who’s ill the only thing they’re thinking about is identifying better treatment and perhaps secure. So we find often that we come to the film provoc table with someone who has just been given that diagnosis more and is looking for the solution where so many of us just our resource is, we go to the web and we learn as much as we can, but when we’re talking about people with extraordinarily extraordinary wealth that can actually invested in a possible cure that’s what? They want to buy it. They want to buy the cure. I think what’s shocking and disappointing in many instances is that clients, no matter how wealthy they are, find out that they can’t necessarily buy everything. So it is that deep investment for the long term, perhaps not even for the benefit of their family member who might be ill but for others to find a cure better treatment. Better resource is that might bring some of our clients to the table. Others are just deeply invested in their community. They want better cultural organizations. They want better education for their kids. Certainly in new york, that’s a very big issue about private school, public school. And as your children are going through that educational problem situation, where are there enough of fine schools in new york to send our kids to? In many instances, they find that they that there’s not so. Our clients are interested in identifying. How can they be the solution to the educational drama issue? We have just a couple minutes before a break. What? What what’s the definition of ultra high net worth. What is how much money are we? Talking about, well, a lot more money than i have. I’ve always said that i really hope to one day be able to be my own client. But for us, ultra high net worth is really defined as clients who have a net worth of twenty five million and more. The reality is that it’s, a very open span for those clients, though, with twenty five million and mohr, they usually have a significant out, a significant amount of money that they could do something incredibly impactful with their philantech. On how much i’m wondering how much does somebody who has that kind of wealth walk around within their wallet like like i have typically, like thirty or forty dollars in my wallet? But so i would probably not be confused for ultrahigh worth of net worth. If someone stole my wallet, i probably wouldn’t i probably couldn’t get away with that. But, you know, like, how much do you think they have? Just on an average day in there? Well, how much do you think that carry around? Probably probably no cash. I think that i think that most about very wealthy people typically put most their stuff on cards today. So you know what? Actually, i would go after your wallet if i knew that you were on the street. So just watch thirty or forty bucks, so i was ready. I was ready to go, like, three or four hundred in my wallet, and then it almost be worth it to lose that much if i could get two muggers to think that i’m ultra high net worth. Yeah, yeah. Now they would share the story of the ultra high net worth guy, you know, among their prison friends and i could, you know, get known that way, but i’m going about it the wrong way. You got to go down so well, no cash. Now we need to talk about prison reform as faras labbate, right? So so how can you make sure that those who come out of prison that are better off than when they went in and are telling the story of twenty martignetti being ultra? Yeah, absolutely. We have to take a break when we return. Of course, melanie schnoll begun stays with me, and we’ll continue talking about the law of attraction. So i hope you stay with us. You don’t think that shooting getting thinking, you’re listening to the talking alternate network. E-giving nothing. Good. Are you stuck in your business or career, trying to take your business to the next level, and it keeps hitting a wall? This is sam liebowitz, the conscious consultant. I will help you get to the root cause of your abundance issues and help move you forward in your life. Call me now and let’s. Create the future you dream of. Two, one, two, seven, two, one, eight, one, eight, three, that’s to one to seven to one, eight one eight three. The conscious consultant helping huntress people be better business people. Oppcoll hi, this is psychic medium. Betsy cohen, host of the show. The power of intuition. Join me at talking alternative dot com mondays at eleven a. M call in for a free psychic reading. Learn how to tune into your intuition to feel better and to create your optimum life. I’m here to guide you and to assist you in creating life that you deserve. Listen every monday at eleven a, m on talking alternative dot com. Are you feeling overwhelmed in the current chaos of our changing times? A deeper understanding of authentic astrology can uncover solutions in every area of life. After all, metaphysics is just quantum physics, politically expressed, i and montgomery taylor and i offer lectures, seminars and private consultations. For more information, contact me at monte m o nt y at r l j media. Dot com talking alternative radio twenty four hours a day. I’m leslie goldman with the us fund for unicef, and i’m casey rotter with us fun for unison. You’re listening to tony martignetti non-profit radio big non-profit ideas for the other ninety five percent. Welcome back to tony martignetti non-profit radio. My guest is melanie schnoll begun and melanie let’s talk about. When charity’s air trying to solicit gif ts you have your clients who are ultra high net worth, but you have, i think, very valuable advice for any charity that’s trying to solicit any major gift, which maybe five hundred dollars or thousand dollars for some charities. What what’s your you see sort of faulty proposals a lot, don’t you? Yeah, i think that non-profits believe they understand who the donor is, and they prepare something in advance. That’s a critical error, you never know who that donor is, the famous saying. If you’ve met one philanthropist, you’ve met one philanthropist, so we try and tiki non-profits to perform a radical listening, and that means spending the time to really understand why a donor may want to be a donor to their organization. The time will be incredibly valuable both for the non-profit but even more importantly for the donor, when the donor has the opportunity to talk about what they care about why they care about the organization’s mission, you hear things you really hear things inside of that conversation inside the conversation in the donor’s hat so radical listening is a skill that we teach non-profits to practice. And that skill is something that serves both board members. It serves the staff of non-profit organizations, and at the end, you’re really giving a service to a donor. I think that most of my clients find that no one listens to them well enough. Yeah, but but a charity that’s that’s soliciting a major gift. However they define that might feel that they’re not going to get another meeting with this person. They go one shot. We finally got the meeting. We got forty five minutes. Way better. We’ve got to lay it all out because we may never get a second meeting that’s, right? So you walk into every meeting with the idea that if i really listened to this donor, i’m going to get the second meeting. If you walk in with a proposal thinking that you know who this person is and what they want to offer your organization, you’re probably guaranteeing yourself that you’re not going to see that donor again. So does it always work? It may not always work if you begin practicing it. Well, if you spend so much time performing discovery on that donor both in the dance of the meeting and then, while you’re sitting at that meeting, i think over time you’ll find that your practice as a fundraiser will dramatically improve. So you’re suggesting that if you can move the donor while while radically listening, then you’ll get a follow-up meeting brightstep my suggestion is, if you are performing radical listening, you will move the donor, okay, okay, even without introducing your mission and your work in the first in the first meeting, right? Because you’re going to hear from the donor what the donor wants to dio instead of telling the donor with a non-profit wants the donor and you do know there’s a threshold interest, otherwise you wouldn’t have gotten the first meeting would have gotten the meeting would have gotten the meeting. So it’s, it’s, it’s, it’s an important skill it’s something that has been written about andi, i think that we can’t live in that fear fundraisers can’t live in that fear that this is joan, or will not be interested in talking to me again. In fact, most of the conversation is not a conversation most of the conversation is letting that ultra high network donor talked to you, and you’re just there. To listen or again, it could be any level donor, and i’ve had where we have a regular prospect. Research contributor maria simple is on, and she and i have talked about the value of the face to face meetings, and she’s a professional prospect researcher who knows all the web webb resource is, you know, but she still recognizes that the greatest prospect research comes from a good, good conversation, absolutely, and and and and he’s absolutely right face-to-face looking a donor in their eyes. In many instances, i think being on the donor’s being in the donor’s territory so ah place where they’re comfortable, where it’s an environment either their office, they’re home, maybe somewhere where they’ve recommended that they like to go for coffee. Usually i recommend going for a glass of wine because, you know, does it doesn’t hurt, but her loosen up? Yeah, exactly. I’ve tried to get sam lee boards to have wine here, but he’s not doing it now you’re not really radical listening, right? I just radically demand. Thanks, you know, but i’m not a charity, so i think i’m exactly you only have thirty example. Everything was for you only have thirty dollars. You’re well, you’re our charity ticket. You can’t get a decent bottle of wine for thirty bucks. So then the careful listening radical listening is goingto inform your valuable proposal when that when it’s the right time, that’s, right sametz writer and the valuable proposal some hints that we give to non-profits as they’re preparing that that proposal brief three points know what are the key issues that you’ve heard? The donor has said to you, the areas where they’re really interested in supporting on ly talk about those areas, right? Putting in a proposal for stuff that you haven’t heard because the organization needs it, but the donor doesn’t want it what’s the likelihood of that getting funded so three typically are the most that we suggested a proposal going backto a donor that you know what they’re interested in, you’re going to get a much better response, okay, other tips for the for the proposal itself, for the written document, you brief couple pages, right? A couple of pages in fact, most of our clients today, they don’t want to read stuff, right? And they fear that if the non-profit is spending so much time and resource is preparing proposals, then they may not be spending the money that i’m giving to the organization i’m doing the work so in many instances, is it brief short? In fact, non-profit should ask the donor. How would you like me to prevent to present a proposal? Is it isn’t even something that you want in writing? Or should we just have another conversation? I would welcome that second conversation so that now the second meeting, the donor’s prepared to do their own radical listening. Is there a problem? Sometimes when a donor gets sort of passed off from somebody who knows the work very well to the fund-raising professional who’s goingto the closer it’s like it’s, like in a in a car dealership going to which i have very bad memories of a child. Buying my first car was awful, but at a car dealership going from the salesmen to the finance manager exactly going that office and the door gets closed off, you know, but being passed from the maybe the executive director or someone who knows the work well to the closer the fundraiser doesn’t something get lost there sometimes. Yeah. What? What gets lost is the gift. So no one wants to be handed off everyone in that non-profit organization, both from voluntary leadership. To professional staff should be able to talk about programming if the executive director is the one who has contact with that donor. If it’s a boardmember who has the contact with that donor, or if it is the professional fundraiser that has the contact with that donor, the conversation should be between those two people bringing others include others in the conversation. But don’t hand a donor off. I have a a client’s situation that happened with a large university hospital incredible organization doing tremendous work. And this client’s unfortunately this this medical institution was not able to save the life of our client’s husband. But he wanted to honor him. She wants to memorialize him. And the doctor who was treating her husband was the individual that he wanted to leave a contribution for so that he could continue doing the great work that he began with her clothes with her with her husband. Many of the conversations happened between her and the doctor. It was intimate. She could see clearly what she wanted to accomplish. And then when it came down to the clothes she was handed to a development director. Ah, fine development director. Someone who? Spent years in the business, but it was so disconnected and she felt that were there. Were you there for the meeting? So i was there after the fact also, i came in to help save the gift. Okay? And we this this donor-centric working with us after he felt that brush off from the doctor and it was completely unintentional. So totally unintentional. Just protocol just about innocuous handing off it’s the way things are done, he wasn’t supposed to close that’s someone else’s responsibility. So what? I teach both boards as well as professional staff. It’s everyone’s, responsibility close. If you’re the one who has the relationship, you need to be confident enough to make the ask. And you need to be prepared enough too close. And if it’s i guess if it’s a really technical gift which it could be a at large dollar amounts, then at least include the in your case, the doctor, but generally the program, the work expert in the conversations don’t leave him or her out in the hall while now the professional closer you know, goes through his is her stick that’s, right? And you know it. Theatre knees, the accountants. All the financial advisers, all of those professionals, need to play a role in the process. I’m if the donor wants him to be included in the conversations about the specifics of the gift that’s great, but there’s the technical aspects of giving and then there’s the emotional aspects of giving and what i see getting lost. It’s, it’s, it’s never technique, right? You could draft a perfect trust. It could be absolutely accurate. The document itself could get an a plus plus in any fine law school. But if the donor is not connected emotionally to the gift, it doesn’t matter what the document says. Melanie schnoll begun is managing director, head of morgan stanley, private wealth, management’s philanthropic services and we’re talking about the law of attraction basically had a look good when you’re either soliciting a gift or soliciting someone for boardmember ship, which is what i’d like tio transition to now, okay. Appealing to a board appealing to a potential boardmember, um since you’re working with ultra high net worth people, i’m going to guess that sometimes there approached because they’re very wealthy. And how do they feel about that? Yeah, so in the law of attraction, it’s it’s rarely because they’re really good looking. Damn many of them might be hot tonight, but it’s usually because they’re wealthy, so similar to the idea of marriage. Right? So when i got married, i married for love. I married for looks there’s, you know there’s a little bit of money to that’s. All so that’s, always wonderful when you think that before you can say sex on the show is this the part where you were this sick? It’s coming, it’s coming, it’s coming, it’s coming sex is you have to have a little foreplay before sex. So it’s getting there russia you’re like that’s been my problem. You’re russian in europe. Well, among others, but let’s keep it let’s. Keep it focused on alt-right work-life let’s, take this conversation on the bed here. Right? Right, right. So the opportunity of creating a marriage between potential boardmember and an organization it’s. Incredibly important. So the the reason donors believe that serving a non-profit is an appropriate step for them is because they’ve been courted well, it’s, because they find the organization incredibly attractive and good looking it’s because they want to spend a lot of time with that organization because they want to see that organism they grow and really achieve incredible impact very similar to marriage alive know the problem with marriage is is half the men in divorce, so the same is true with non-profit port service, you’re excited at the beginning, right? You can’t wait for that next kiss can’t wait for the next date and then quickly within the first year, if the non-profit doesn’t really know how to work well, play well, dine the donor well doesn’t understand where they like to go to how they like to vacation. If the non-profit doesn’t know how to use the donor to his or her maximum capacity, they get bored, they get disenchanted and the worst thing is donors cheats like just like what happens in many families that fall apart, they begin looking at other opportunities that really do want them thinking that it’s better on the other side there feeling remorse about having joined this board, everything was great in the beginning, the right the honeymoon stage, but about exactly right. Exactly right. So spend your time non-profit should spend their time thinking about whether or not this is a person they want to marry. Is this a person that will bring value to this relation? Can we grow together? And what do we each bring to the relationship? It has to be more than just money again. Just like many families, right? If all you’re going after is the wealth than a marriage for many, many years will fall apart. You know the boardmember potential boardmember wants to know that they’re going to be used effectively. That’s right? Utilized way. Don’t use board members. We usually large numbers. Okay. Okay. Um, taking over the show? No. Uh, let’s see, so but a lot of times, board charities need an expertise. We need an accountant or we feel we need an attorney. And in some deshele t real estate, maybe or something. So they’re seeking that profession. But that is contrary to what you’re recommending, right? So i think what boardmember sze need to be on? What boards need to do to get the right people on their team is, they have to look for people different than themselves. What happens with most non-profit boards is you look around the board table and everyone’s the same right, because it’s a friend introducing another friend. They come from similar backgrounds, specially smaller charity it’s, a friend of the executive director of the founder, absolutely especially small non-profits and specifically, when they’re getting off the ground, right. So it’s, the founder, it’s, the founders best friend, its founder, sister, and perhaps someone who worked for them at one point time or an intern so non-profits really need to think about how can we bring true diversity to our board? Professionalizing aboard must include accountants, financial advisors, lawyers, but you can’t just look at them as a lawyer, you need to look at them as a lawyer that has a mission that there interest must be tethered, if not tied to the nonprofit organization, that they’re a lawyer that’s their skill set. But ultimately we know that even if they warrant a lawyer that they really support the work of that organization. I wantto have you bring something out that we had talked about that very wealthy people are not un interested in working for smaller midsize working among being utilized by small and midsize charities. Is that right? Absolutely. I think that many very wealthy clients believe that they can be better utilised in a small nonprofit organization. In fact, that’s where most of the money came from. So the majority of our client base started their own closely held businesses. And they realise what it means to rule up their sleeves to get dirty. They love on that kind of opportunity and nonprofit organizations. So when you come into these large non-profit organizations very bureaucratic, very political. So many individuals that look like them. So it is even mohr attractive for wealthy people to see that you know, my gift. We’ll make a significant difference here. But my time may even be more valuable. Tulani schnoll begun is a managing director and head of morgan stanley. Private wealth, management’s philanthropic services. Melanie, thanks very much for being in the studio. Being a guest, tony. Thanks for having me. It’s. Been a pleasure right now. We take a break when he returns. Tony’s, take two. And then, after that die, end of the day. Melanie west. Stay with me. Hyre you’re listening to the talking alternative network. Are you feeling overwhelmed in the current chaos of our changing times? A deeper understanding of authentic astrology can uncover solutions in every area of life. After all, metaphysics is just quantum physics, politically expressed, i and montgomery taylor and i offer lectures, seminars and private consultations. For more information, contact me at monte m o nt y at r l j media. Dot com are you stuck in your business or career trying to take your business to the next level, and it keeps hitting a wall? This is sam liebowitz, the conscious consultant. I will help you get to the roof, cause of your abundance issues and help move you forward in your life. Call me now and let’s. Create the future you dream of. Two, one, two, seven, two, one, eight, one, eight, three, that’s to one to seven to one, eight one eight three. The conscious consultant helping conscious people. Be better business people. Hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com welcome back, it’s, time for tony’s take two at roughly thirty two minutes into the hour. My block this week is take time to play pirates. A couple of weeks ago, i played pirates with my seven year old nephew and my nine year old niece, and it got me thinking about the value of taking time for play, whether that’s play with kids or play with adults, it’s a chance to rest your mind and think about things on dh ideas completely unrelated to what your work may be day to day, it could be mindless play, and that could be even mindless play with adults you might have fund-raising yourself mindless with adults and then and then playing, you know, talk politics without any restraint that we have in our day to day lives. All i think makes you at least i feel this makes me feel more refreshed makes me more focused at work. I think when i take time off and i return, i’m just i’m just performing better and i’m hoping that you’ll get some of those same result it’s from taking time, tio play could be pirates could be something else and that’s what’s. My blogged this week, my blog’s is tony martignetti dot com. I also want you to know that we have a linked in group for the show. If you have a suggestion of guests or topics for the show again, just go to the blogged tony martignetti dot com and there’s, a very prominent link to all my social media properties presences, including the new linking group for the show and that is tony’s take two for friday, april twentieth, twenty twelve. The sixteenth show of the year with me now is melanie west. She writes for the greater new york section of the wall street journal. She writes the donor of the day column and covers the philanthropy beat. Before that, she wrote for the weekend journal aboutthe wine industry and wine travel. She joined the journal in two thousand six graduate of cornell and the columbia university graduate school of journalism. Melanie west lives in manhattan with her husband, and i’m very glad that her work brings her to the studio. Melanie welcome. Thank you. Pleasure to have you. Thank you. Um, let’s talk about donorsearch that day. What’s the what’s. The purpose there. Well, as you know, we’ve had a long commitment at the journal to report on the philanthropic interests of of our readership, and for many years we had a column that was gift of the week. And during the economic downturn, we how do i put it? Sunset that column in favor of resurrecting it with the greater new york section, which is our city section in the wall street journal, available in new jersey and connecticut, and certainly manhattan and the boroughs. And ah, the decision there was to create a column that was daily and looked at all kinds of philanthropy be at a forty million dollars gift or a gift from a teenager who does something that’s incredibly not charitable. So that’s what? The column is runs most every day in the paper. Assuming that we have news, we have room for it on dh it’s a pleasure to do and they they preferred the alliteration. Clearly, i like a little rations on my show. Gift of the week doesn’t sound snazzy donor the day sounds pretty cool, i guess die end of the day you’re doi end of the day, i’m doubling urges w w end of the day i think and you just surpassed five hundred columns. I know not you personally. Yes, we’ve done five hundred of them wasn’t just last month, i think, yep, ok. And that’s, you know, it’s been a great opportunity to speak with e, you know, diverse group of people here in the city and to learn about their passions. And i won’t say that it isn’t a challenge. Teo, create that column every day or lose five days a week. It is so you know, i hope your readers, your listeners, have some ideas for me, and they could certainly reach out to me, and we’re going to talk about that. How long have you been doing the column over a year now, okay, i’ve written the majority of that five hundred. Oh, you have, yeah, okay. And your predecessor was surely banjo. Correct, right? Who’s now on the connecticut westchester beat, i think something connecticut westchester, correct. Okay. You sometimes do a mention of the day what’s that about well, said someone who’s ah do gooder on dh it’s for people who have extraordinary passions and do unusual things. So for example, we’ve had a gentleman who ran for three days straight who’s raising money for multiple myeloma cancer research. We’ve had a teenager who, you know, collected a bunch of money through unicef, trick or treat they’re unisex trick or treat program. They had raised the most amount of money of any kids in the country, and that was up in connecticut. Um, these are for, you know, those air areas to talk about people’s philanthropic gifts without them being huge gifts and make for an unusual story and certainly a very charming story. So how do you like to be pitched? Email over phone what’s, your what’s, your preference about being pitched for doner of the day? I get pitches in all kinds of different forms, really off difference. Is there a way people? I’m sure people would rather give it to you in the form that you prefer. Um, actually don’t have a form that i prefer. What i really need to know is that the individual who is to be profiled is comfortable talking about the size of their gift. The quantity of their gift dollar value is always included, right? It’s a critical fact in the story. We are a paper that reports on transactions and these air philanthropy transactions. And so the amount of the gift is critical. Of course, it needs to be in a recent gift, and it needs to be news. Most of the stories that i do, in fact, ninety nine percent of the stories that i do our exclusive. So the story needs to come to us first. People need to be. The donor needs to be compelling. It needs to be someone who’s generous. Someone who deeply cares about what they’re giving to those are the best stories. Okay, do you take into consideration that for some charities ah, twenty five thousand dollar gift or forty thousand dollar gift, maybe very large. These they have to be, of course, gift in the millions. And, well, i mean, i think a twenty five thousand dollar gift to a major university is maybe not is proportionate gift. But to answer the question more broadly know there’s, not a threshold. Okay, it’s, really a question of is that it? Is that a meaningful gift to the organization? Okay, and what would you like to see in the in the pitch? What do you need to know? Initially, tio to determine whether you’d like to go ahead. Well, i need a sense of time if they want to do it tomorrow, then on di doo doo stories that, you know, happen tomorrow. There’s a story that i had to run today that will run on monday and it’s a very quick turnaround, so i don’t need a sense of time certainly need a sense of the amount of the gift, and i need a sense of who the person is. Okay? Oftentimes i’ll get a email where someone will say, well, i have this idea of someone who might want to do something and is usually nine times out of ten doesn’t come to fruition, so needs it pretty to be a pretty solid, okay, let’s, get the incumbent ones that air so kind of vague, right? What about the the idea of follow-up phone calling of some of somebody emails you a pitch and then follows up with a phone call to say, i just wanna make sure you got my email does that? There are some journalists who gets very turned off by that on don’t appreciate the double double contact. How do you feel about that? I tried to be friendly to everyone that calls very thoughtful. Okay. Okay. Okay. Calls a reasonable number of times a reasonable number. Okay. All right. Anything else you want to say about pitching? You know, just reach out to me by e mails at the bottom of every story online. So it should be pretty easy to get me, and they’re very easy to find just google melanie west or melanie grace west correct, g r a y, c and donor of the day and you’ll find many many columns donorsearch day. So since you’ve written the majority of the five hundred, you see some trends, no doubt what what’s what’s, something that you’re seeing happening more often seems my good trends, i think ok, you know, i’m seeing a lot more people acknowledging the need to give locally, um, people who have made their wealth in new york and in the region and who feel it’s their responsibility to support the city. Either they’re they’ve come here, they’ve come from here. There are many of them have been born in brooklyn, but they have a very good awareness that the need is great close to home. That isn’t to suggest that there aren’t a tremendous number. Of people who are giving to their alma mater, zand states away what it is to say that there’s this awareness that there is a need in the city and i think that we can partially thank mayor bloomberg for setting that trend and making that awareness known, especially among his friends and colleagues. Now should we point out that is going back to stories that are appropriate? That needs to be some metrical area connection once you make sure that’s clear well, the donor of the organization needs stay in the area, okay, new york, new jersey and connecticut correct nasco some connection with the charity or the donor, right? Well, the column runs in the greater new york sections, so we’re not reporting on what happened the california but the show’s hyre worldwide, so i just wantto make make sure that people know there’s got to be that new york, new jersey connecticut connection. Okay, aside from local giving, what else? What else you’re seeing it’s great for me again. People i think are choosing not to give anonymously. They’re choosing to set an example. They’re choosing teo, encourage their colleagues as well. I had a gentleman, who’s. A donor a couple months ago, and he gave a two million dollar gift to bridgeport hospital, which is in connecticut. And he said one of the reasons why he gave the gift is because he wanted to make, you know, set the example for for other people and basically, he said, if you know people look at me and say, hey, he could give two million i can do at least that much, um, and in this particular gift, the gentleman’s joel smile oh, ah, he had the cardiac unit named for him. And so i think naming gifts are also, you know, compelling to people. Come, you know, in so few words, he said that effectively, if i could have a named gift for two million prison that many of my neighbors can also have a similar gift. And that’s that’s pretty well known in fund-raising circles that we can get somebody to stand up at a gala let’s, say or identify themselves somehow and say i did it in fact, in board meetings. It’s sometimes used to i did it, and i’m challenging all of you to do it. Sounds like something similar to what? What? That? Gentleman, what jules was doing, joel and then jules kroll he’s a gentleman. Who’s made his his his million’s in global consulting and search of corporate security. Right hey gave a two million dollar gift to john jay college and he again wanted that to be a very public gift to inspire others to give to John jay and 2 other city university established. You know, the college is to grow their fund-raising profile as a place where, yes, you khun give gifts here. There’s another gentleman. I did a story on very recently. His name is henry van amorin. Gin it’s quite well known in the gay, lesbian and bisexual transgender community. He funds a lot of causes, and he gave a million dollars a million dollars to in the life media. And he never gives a name gift. He on lee it’s anonymously and the reason why he gave this gift it to your point is he wanted to inspire others to give. And it was a matching gift or a challenge gift. And do you find that is usually the charity that encourages the person to step out of anonymity? Or is it the donor thinking of it on their own. I don’t think the charity concert i don’t think the charity could be persuasive enough teo, to get someone who would give anonymously to suddenly put their name to it. I think the individual wants to do it, you know? Arika dahna i mean, i could see a charity trying push because they’d like to motivate the same similar gift, and we have just about a minute before a break, you have your seeing something in terms of gift being split up, split gift. Yeah, i think this is a good idea. Trend there. Some donors that i’ve spoken with have decided, especially for college endowments, to give a gift that, you know, may endow a chair but also to give a gift a tte the same time. Two scholarships. So something that could be used in some in the president in something that is a future gift that the university can drawn. Okay, so seeing okay current and then planned gifts or deferred endowment type gif ts corrects here together. Right? Right. Okay. All right. Well, we’ll take it. We’ll take a break there and when we return, melanie west will stay with me. Doi end of the day. Andi. I hope you do, too. Talking alternative radio twenty four hours a day. Hi, this is psychic medium. Betsy cohen, host of the show. The power of intuition. Join me at talking alternative dot com mondays at eleven a. M call in for a free second reading. Learn how to tune into your intuition to feel better and to create your optimum life. I’m here to guide you and to assist you in creating life that you deserve. Listen every monday at eleven a, m on talking alternative dot com. Hi, i’m carol ward from the body mind wellness program. Listen to my show for ideas and information to help you live a healthier life in body, mind and spirit, you’ll hear from terrific guests who are experts in the areas of health, wellness and creativity. So join me every thursday at eleven a, m eastern standard time on talking alternative dot com professionals serving community oppcoll. Hi, this is nancy taito from speaks. Been radio speaks. Been. Radio is an exploration of the world of communication, how it happens in how to make it better, because the quality of your communication has a direct impact on the quality of your life. Tune in monday’s at two pm on talking alternative dot com, where i’ll be interviewing experts from business, academia, the arts and new thought. Join me mondays at two p m and get all your communications questions answered on speaks been radio. This is tony martignetti, aptly named host of tony martignetti non-profit radio. Big non-profit ideas for the other ninety five percent. Technology fund-raising compliance. Social media, small and medium non-profits have needs in all these areas. My guests are expert in all these areas and mohr. Tony martignetti non-profit radio friday’s one to two eastern on talking alternative broadcasting. Talking. Oppcoll welcome back to big non-profit ideas for the other ninety five percent. Melanie west writes the donor of the day column for the wall street journal she’s with us, but she doesn’t only write the donor of the day column. Just yesterday, she had a piece on howard buffett, son of the very well known philanthropist and billionaire what’s what’s happening in the buffet family melanie that you covered yesterday? Well, i had the great opportunity to visit mr buffett on his farm in the middle of illinois beautiful part of the country and ride in his tractor as we work the fields for a little bit. All right already. I have to stop you. I’m sorry, but his his tractor has gps e well, i mean, this isn’t just your regular old puffing plaque smoke tractor, though they did start out with that was a pretty sophisticated piece of equipment, it’s, more like what i would call like a robot, a giant farm robot, but i read gps in a tractor and initially wondered why you need gps isn’t is an attractive, pretty much just up and down the rows. Why is there a gps in attractive it’s harder? Than you think. My over our new yorker is oversimplifying. Don’t you need gps when you travel out of the city? I do. But how far does he think his tractor he’s got quite a bit of land and it actually speeds to process out. So it’s yeah, we got it back and forth, it’s more than just back and forth. There is some technicality to it, and you want to plant a rose straight if you don’t, you’re gonna have a messed up crop. Okay? I just envisioned a lot of turn left. No, no, no, no. It does it on its own. Oh, gods the tractor? Yes. Oh, oh, it sze more than just telling you how to go. Oh, absolutely. No, no, no, it’s. Not that kind of thing. It’s gps operated in the sense where it’s like not off by an inch. Oh, excellent. Okay. All right. That was a digression. Okay? Important one that didn’t come out this in detail. It did not come out in a story with sophistication of his gps. Actually drive. The tractor doesn’t just say turn left. Turn right. And it plots exactly where each seed gets dropped. I mean it’s really? Quite amazing. Okay, okay. So in the last few years, mr buffett has turned his attention to domestic hunger. As you know, his foundation. It’s, about a two hundred twenty five million dollar foundation, has primarily funded work in international developments. Howard buffett correct foundation correct. This’s, the middle son of the billionaire investor. Okay? And he in recent years decided that there was more he could do closer to home. For many years, he has supported things throughout decatur and illinois and nebraska local charities. But he has become more aware that hunger has a different look than what we might think of it. And in rural areas. It’s really quite quite an issue feeding america, the charity that mr buffett has partnered with reports that, you know, the greatest levels of food insecurity in the country are primarily in rural areas, not in urban areas. They’re statistic is fifty five percent. So with this, he looked closer to home, began doing more research he funded with feeding america giant map called i think it’s called bridge the meal gap for the meal gap. And it basically takes a county by county approach of where hunger is. In america, and he funded that project with some other partners based on that, he decided he could do more. And for the last few years, he’s been thinking about a project that would directly get farmers invested in hunger in their community. Now, in rural areas, you have to think about it, you know, who are the who are the leaders in rural areas and is very much the farmers on dh. So if they got together and they work together, how could they raise money to give closer to home? And this was his problem and something that he solved. And so on thursday of this week, he announced a plan in partnership with adm. Archer daniel with daniels midland to create a program where farmers give a portion of their crop to feeding america. Archer daniels midland very big agribusiness, correct company. So what a farmer does is he has nine hundred fifty bushels in a semi tractor trailer. They roll up into archer daniels midland. The company asked, how much of that do you want to give to charity? We can give a bushel. They could give no bushels. They can give a hundred fifty bushels. And what happens is the amount of money for that bushel goes back to the organization, so so we’re not donating. There were some comments to your yeah, that suggested that the raw corn was being donated to food hunger program, yeah, hungry people provoc corn no it’s very bad for the teeth for everybody unless you’re gonna pop it. But it’s not a balanced meal, so the proceeds of the amount that they designate that was in the article. Okay, so but i can’t help it if people didn’t read carefully, it is a confusing idea because i think people think that there’s going to be farmers who are giving food, and that is actually a secondary portion of it which was not covered in the article is he wants to encourage those people, too. If you’re going to give money and you’re going to donate some of the proceeds from your crop, why not within the gardens and lands that you have grow a little food and donate that to the food bank as well? So he in one of his plots of land is actually growing corn for the food bank indicator and he’s gonna, you know at harvest time, roll up with a bunch of sweet corn. And the, um the money is going to be donated to the peach farmers. Local correct local food program say little about that. Right? So feeding america has about has two hundred to food banks in the country. Fifty three of those food banks directly service rural populations. So the gift in what the farmers air donating will benefit those fifty three food banks. So it is staying in their community and that’s very, very compelling for the farmers. That is a key component to getting them to donate stays local. Correct. Not unlike what melanie schnoll begun. My first guy? Yes. I was talking about that there’s. An interest in giving people are interested in giving locally. They want to see local impact on this is called invest in acre co-branded. Okay. And so all of the programme materials should be live now and online. And i believe it’s, invest in acre dot or ge ah it’s being primarily funded and driven by the howard g buffett foundation. Okay. And there again that you are always invest an acre dot org’s, i believe. All right. Melanie melanie west. Thank you very much for being a guest. Thank you very much. It’s been a pleasure. Melanie west writes the donor of a column for the wall street journal and covers the philanthropy beat there. My thanks also to melanie schnoll begun for being with me and her assistant saraya for all her help next week, get monthly givers. Bob wesolowski, the president of caring habits, helps you get habitual monthly donors through electronic funds. Transfer ft for those in the in the in the business and strategic organizations raised more money starita ansari is president and chief change officer at m s b philanthropy advisors. She wants you to organize thoughtfully around your mission, looking strategically at your inputs, outputs and outcomes to boost your fund-raising revenue keep up with what’s coming up. Sign up farming satur email alerts on the facebook page like that page! If you like the show, you’d always know that you can listen live or archive to catch us archive, go to non-profit radio dot net non-profit radio dot net that will take you to our itunes paige and my thanks again. To those who raided the show on itunes on twitter, follow me follow the show’s hashtag used the show’s hashtag non-profit radio use it unabashedly our creative producers, claire meyerhoff. Sam liebowitz is our line producer. Janice taylor is our assistant producer. Shows social media is by regina walton of organic social media and the remote producer of tony martignetti non-profit radio is john federico of the new rules. I sincerely hope you will be with me next week. Friday, one to two p, m eastern. You always find us at talking alternative dot com, which is the home of talking alternative broadcasting. Dahna good thing. The shooting. Good ending. You’re listening to the talking alternative network, waiting to get me anything. E-giving cubine how’s your game want to improve your performance, focus and motivation than you need? Aspire, athletic consulting stop second guessing yourself move your game to the next level, bring back the fun of the sport, help your child build confidence and self esteem through sports, contact dale it aspire athletic consulting for a free fifteen minute power session to get unstuck. 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067: Work-Life Balance & Volunteer Visibility – Tony Martignetti Nonprofit Radio

Tony’s guests this week:

Rachel Emma Silverman, reporter at The Wall Street Journal and contributor to their blog “The Juggle”

Maria Semple, The Prospect Finder, consultant in prospect research and author of “Panning for Gold: Find Your Best Donor Prospects Now”

Joe Ferraro, board member of the Association of Fundraising Professionals, Westchester county chapter

Read and watch more on Tony’s blog: http://mpgadv.com

View Full Transcript
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Oh! Bonem welcome to tony martignetti non-profit radio, where we’re always talking about big non-profit ideas for the other ninety five percent of your aptly named host today is eleven eleven eleven just a few things about that their arm or las vegas marriages by a factor of ten today than there are on the average friday in november. Lots of people want to marry on eleven eleven eleven. This is a big deal in the mayan calendar, which was too much for me to get into personally and research, but it is a big deal south korean c sections because the resident registration number for people born today in south korea will begin with eleven eleven eleven and parents want that for their kids. Um, i just like palindromes, so it catches my attention for that reason is symmetry is about as far as my creativity stretches, so i like it for that reason. And today is also veterans day. So a shout to those who are serving and to my fellow veterans happy veteran’s day. I hope you’re with me on eleven o for eleven last friday, when i had andrea kill stayed with me and we talked about assessing your asking style, andrea revealed what it means for me to be a kindred spirit and a mission controller, which are two of the four asking styles profile that asking matters dot com, which she co founded. How do you prepare for a solicitation based on your asking style? And how should different styles be paired together for an ask? We also talked about her book, how to raise one million dollars or more in ten bite-sized steps this week work family balance, rachel emma silverman, reporter for the wall street journal and a contributor to their blogged the juggle will share what she’s learned about managing your personal and professional life lives when both scream out for your limited time, then volunteers is ability. Our prospect research contributor maria semple, the prospect finder, will talk about the new volunteers section on linkedin profiles, which can help your prospect research and increase your non-profits visibility and finally, national philanthropy day at the westchester association of fund-raising professionals, joe ferraro from westchester ft, will talk about their conference on november sixteenth. Who the speakers are what their objective is. My show is a media sponsor that conference and i’ll be doing interviews there. All of that, along with tony’s take, to which my block post this week, is the basics of charity registration. That all comes after these messages, and immediately after those, i’ll be joined by rachel. Emma silverman. Work family balance. So stay with me. You’re listening to the talking alternative network. Are you suffering from aches and pains? Has traditional medicine let you down? Are you tired of taking toxic medications, then come to the double diamond wellness center and learn how our natural methods can help you to hell? Call us now at to one to seven to one eight, one eight three that’s to one to seven to one eight one eight three or find us on the web at www dot double diamond wellness dot com. We look forward to serving you. Is your marriage in trouble? Are you considering divorce? Hello, i’m lawrence bloom, a family law attorney in new york and new jersey. No one is happier than the day their divorce is final. My firm can help you. We take the nasty out of the divorce process and make people happy. Police crawl are said to want to nine, six four three five zero two for a free consultation. That’s lawrence h bloom two one two, nine, six, four, three five zero two. We make people happy. Hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com welcome back to big non-profit ideas for the other ninety five percent on tony martignetti non-profit radio with me now is richa rachel, emma silverman she’s, a reporter for the wall street journal and a contributor to their blogged the juggle she’s, also the author of the wall street journal complete estate planning guide book, which is available on amazon. We’re talking about work, family balance rachel, welcome. Thank you for having me. It’s a pleasure to have you. Why does the journal feel that a blogger on balance between work and family is necessary? Well, the blogging you’ve named the black has been around for a number of years, and so i actually didn’t start the block. I said it started by some other colleagues before i became a contributor, and the genesis of the bog was that a number of users, both women and men, we’re struggling with these issues in their own lives, and they figured that, you know, they weren’t alone and that many of our readers were dealing with same issues. You many of the most of our readership, though not by all means not all, um, our working parents, although we do have plenty. Readers without children onda also some readers who don’t work outside of the home and our state home parents, but but definitely the bulk of our viewership for working parents who are dealing with, you know, the struggle of how teo work meaning or have meaningful professionals careers, but also raised their families. And are we seeing much difference in thiss in the midst of our recession, in terms of thes thiss balance in the jungle, there is a difference, certainly. Well, first of all, families are just more worried that they’re more worried about their jobs or labbate heads their paychecks if they’re even looking enough to be employed. So you that underlies the struggle, and it adds to the stress that many working parents already feeling. But secondly, um, those who do have jobs are many cases working harder than they’ve ever worked before and that’s because many companies and non-profits are operating a lot more lean lean these days, and you know, they’ve had layoffs or haven’t sold positions, and that means many workers are actually doing the job. So you two or three people and that can increase the workload increased the time spent at work. Or, you know, pulling in time during home time. And so it really does that stress on dh there’s tension there. You feel grateful to have the job, but probably resent may at least frustration and maybe resentment about having to do a couple of jobs. Exactly. Exactly there, you know, certainly that case. People feel less blowing rock the boat and asked for more flexible arrangements are to scale back the work hours. Nobody wants their job and we’re going to talk about howto set some of those boundaries. One of the poll questions that i had for the audience before the show was, is your job comprised of what was two or more jobs before the recession and perfectly split between yes and no fifty percent each way. So yeah, i mean that that because it certainly doesn’t affect everybody here, but i’m not surprised that at least, you know, you feel like they’re doing a lot more and i think in the for-profit sector as well in the audiences. Non-profits but i think we’re seeing that across the across those the two sectors, i just want to remind listeners that we are live tweeting the show. Join the conversation on twitter using the hashtag non-profit radio if you have a question for rachel and we’re also taking calls at eight seven seven for eight xero for one, two, zero, eight, seven, seven for a tow for one two oh ifyou’d like teo, talk to rachel who’s i think your cellphone just rachel, you have to get that call. I hope. No, i’m getting okay. Oh, that was okay. The sort of the conventional wisdom about working for non-profits is that it will be a more regular balance will be more normal work hours. Ah, pay maybe lower, but there will be a better mix between personal and professional. Do you see that by commenters on the blogger and people you’ve interviewed so that’s a really good question? I know i actually know from both professionally from reporting and from the blood, but also even personally, i know a lot of people who have left corporate job, askew said, because they i thought that non-profit world would offer a more friendly, more family friendly environment a few hours for with trade off being being less pay. But the reality in some cases, though not all, can be difficult to be surprising and different. You know, all of all of you working non-profits you guys work hard and and the hours can be long or get their community, we’ll get night for events or for charitable mission work and so it’s, not always the ninety five that some people are expecting when they go when they go into the non-profit world and i think that has been exacerbated talked up. For by the poor economy, just because the the social services for those york until services, he needs air greater. But also, you know, just being short staffed. It means that all of us are working harder, or many of us are working harder. We have to take a break. When we return. Rachel will stay with me. We’re going to talk about howto, establish some of the boundaries, and set that balance for yourself, and also talk a little about rachel’s situation because she is a work at home. Mom, this is i know tony martignetti non-profit radio stay with us. Thank you. You’re listening to the talking alternate network. You get me thinking. Xero good. Are you stuck in your business or career, trying to take your business to the next level, and it keeps hitting a wall? This is sam lebowitz, the conscious consultant. I will help you get to the root cause of your abundance issues and help move you forward in your life. Call me now and let’s, create the future you dream of. Two, one, two, seven, two, one, eight, one, eight, three, that’s to one to seven to one, eight one eight three. The conscious consultant helping hunters. People be better business people. Dahna hi, this is psychic medium. Betsy cohen, host of the show. The power of intuition. Join me at talking alternative that come mondays at eleven a. M, call in for a free second reading. Learn how to tune into your intuition to feel better and to create your optimum life. I’m here to guide you and to assist you in creating life that you deserve. Listen every monday at eleven a, m on talking alternative dot com. Are you feeling overwhelmed and the current chaos of our changing times? A deeper understanding of authentic astrology can uncover solutions in every area of life. After all, metaphysics is just quantum physics, politically expressed hi and montgomery taylor and i offer lectures, seminars and private consultations. For more information, contact me at monte m o nt y at r l j media. Dot com talking alternative radio twenty four hours a day. If you have big ideas and an average budget, tune into the way above average. Tony martin. Any non-profit radio ideo. I’m jonah helper from next-gen charity. Welcome back, i’m with rachel and the silverman reporter for the wall street journal and contributed to their blogged the juggle we’re talking about work, family balance, one of the other questions that i asked listeners before the show was do you feel you have appropriate boundaries between your work and personal lives? Kind of disappointing on the only forty two percent said yes and all the remainder were no or not sure so i don’t even not sure is not so good. Rachel euro, your work at home. Mom, how did that come about for you? Sure. So i work for many years out of our new york bureau a za reporter. And then my husband actually got a job in austin, texas. And i asked my boss if i have to go after it plainly, you know, saying i love my job and i would it be okay if i moved a dawson with my husband for his job. Would i be ableto work from home? And my boss didn’t even bat an eye. He said yes, and i was so grateful. And this is seven, no, six, six years ago. And i’ve been here ever since and i have two young children who are almost two enormous for and so i work out of the home office with one of my sons is in preschool on the other eyes, still at home with the baby sitter while i work from home so that my situation, what were you thinking the days leading up to asking that big question? What were your feelings about what you might hear? You know, i felt pretty confident that i didn’t really second guess it. My husband had to make a decision quickly for this job offer, and we’re pretty sure that we wanted to move anyhow, and i just sort of told me that the worst thing that he could say would be no and if that happens, you know, i really enjoyed i really love my job, and i would be very upset. Um but you know, that that’s the worst thing that could happen, and then we have to make a decision. But, you know, i also felt that if he said no there’s always room for negotiation and there are ways to do things like a trial period, but it didn’t even come to that, you know, i think one of the big issues and what we can talk about this further is that people kind of get so scared about even asked e-giving they don’t want to appear to be, you know, lazy or they don’t want their bosses and they will be working as hard if they were so they don’t even ask, and i really that’s, you know, you keep only with only one hundred percent sure way tio not get what you want is to not ask for it. And so, you know, i think that it’s it’s really important your bosses that is most in most cases not going just offer work from home. Usually people have tto have to ask for it, so but also just knew that the worst thing would happen would be that, you know, and and i i was prepared for that consequence. So the advice is if you’re if there’s something on your mind about an alternative arrangement or hours or a couple of days a week at home, or maybe just one day we get home, get the courage, find the way and just asked, because i think, don’t you think that if if your work is getting done, and if it continues to get done, most supervisors are going to be amenable, yes, not all almost right, exactly most yes, i think especially now because our technologies just so much better and there’s so many more ways to be connected to be productive without being in an office, you know, that didn’t used to be the case, but when i asked, i mean, this is six, seven years of this before the iphone, you know, blackberries, we’re still kind of not as good as they’re now, and so the technology was kayman is good then, but but now, you know, it’s really, really easy to stay connected to the to the workplace on and in fact, a lot of companies are finding you know, that they’re alive and more distributed workplace. You’re a many employees happier, but also their big cost savings in terms of real estate in technology and energy. No, there. There are a lot of benefits working from home now, so you have two children at home seeing you work every day. Do you think about what the impact will be on them as they grow older? Yes, i actually think about that a lot i grew up with two working parents and my mother for much my child hood worked from home, and i actually you’ll have so many memories of falling falling asleep with sound of her typewriter hail kind of in the background kind of click clacking away, and she was a consultant, often how to write reports, you know, this is kind of the era, even before we’re processors, and you know that that that really impacted me, i sort of just assumed that i would work and, you know, it was just very much a part of my of my life growing up. No, i think that for my children, you know, i hope that i’m a real role model as a working mom, and until very recently, i was actually a part time from the time that my first time was born just a couple months ago, i was a part time, so i was with them, you know, as mom for part of the work day, you probably talked to a lot of people or get comments from out of people for whom they’re not, in the most part, and their bosses aren’t amenable. What? Advice do you have there? Yeah, i mean, that’s a really big issue. And i think that it’s something that will change eventually effective economy improves and people are more willing to vote with their feet and look for other opportunities and more family friendly places. You right now, employers, you know, sadly and a lot of companies do you have the upper hand? Because they know that that workers are just happy toa have a job and many inmates situations, but but i do think that the more people ask and the more people prove in place proved that they can do good work, that this will change. I also think when one judges to ask if you if you can, try it on a trial basis, you know, a week, a month on dh just sort of see how the arrangement were, uh, and then know that if it doesn’t work, think about what the alternative is your job worth keeping if you can’t get that flexibility. And if you decide that it’s, not there, maybe steps you can take short of leaving in the midst of a recession, but they’re always steps you can take to help. Get your way to the exit door and start to see the light at the end of the tunnel. Absolutely. And you can also see if you could work on a contract basis to do just that. Certain projects in order to get that, get that flexibility or see if they’re things you can do well within four point. Like what? Your hours around a little bit, coming a little bit earlier, if you could leave a little bit earlier seeking handle school, pick up, you know, things like that that your boss might be more amenable. Short of working from home. Rachel, i’m a silverman is a reporter for the wall street journal and contributed to their blogged the juggle and we’re talking about the work family balance, i imagine there’s certainly gender issues this’s probably tougher for women than for men to raise at work. What do you here? Well, i think in many cases it’s tougher from men just because, you know, women are scientists, certainly changing, but women their cider you’ve seen more often as you know, the family, the family who razor and this is changing very quickly, but i know men who have tried toe work part time and have found it more, more difficult task for just because there seems to be some stigma. The men seeking alternative arrangements and a lot of companies are becoming, you know, are you are really hurting, you know their workforce toe be gender neutral and, you know, have family leave, be open to both men and women. But i think for many cases, harder for men asked for these rain for and for women. Okay, interesting, more more accepted. I was thinking about the fear among women that they might be mommy tracked and their career hindered. Yes. No, definitely. I think that that’s that’s a fear that holds back many women, but i think that employers are less surprise with a woman. You think that i do think that women certainly are are seen in some time? I think this with men is that fewer men asked for these arrangements. And so there’s less there’s less daddy tracking just because they’re fewer dads historically have asked for part time or for working from home arrangements. So when that when dad do ask, they often feel a little bit, you know, like still a little nervous. Because there aren’t that many other models for that in the work for and do you see more men asking around around a birth now for extra time off? Yes, absolutely actually meeting with friends later today, who is on paternity leave right now. Sixty paternity leave, and so definitely, i think, that, you know, it’s it’s becoming a lot more common. And companies are, you know, are really granting it a lot more often and writing into their hr policies. What about family mean, we don’t have family members so close, so much anymore. So family, the fact that kid’s air more mobile, and that that also impacts what? What were able to arrange for our personal lives? Absolutely, and that’s that’s, a big, big, big assed. You, you know, in the past. It was just much easier or not much exertion of that, but having a family being able to watch your children and you know, if your parents didn’t work here and uncle didn’t work just made finding child care a lot easier if you didn’t have teo really struggled with finding daycare, nannies, etcetera, but, you know, that’s, just not the case. So many family for so many families anymore. I mean, i just personally i live very far away from from my parents and my in laws, and, you know, they’re in opposite ends of the country, and so we just don’t have that family available to us for child care. So, you know, every it’s, always a struggle, but to find stable childcare, he were actually the myth of searching for child care right now for our children. You have your own transition coming up, right? Exactly. Tell us, won’t you share that on, by the way? Thank you. Thank you very much for being willing to share your own personal story. Oh, sure. No, i’m always i’m always happy to talk about it. My my life, you know? But yeah, so my younger son has been home. With the baby sitter and starting a day care in january. But our baby here actually has a new job, and so the next month and a half were without falik hair, who was running in a week and a half and so nowhere were scrambling toe find child care for for a few months, and we’re going to part time childcare after starting in january. And so, you know, it’s something when you don’t have a table, how car can make, uh, both your work and your life very stressful because, you know, it’s, always in the back of your mind, so less listeners think that oh, she’s, a contributor to the jungle she’s got it all figured out. Oh no, no, no that’s one of the things i did contribute to juggle because i’m trying to figure it out. Yeah, i’m always trying to figure it out and after our readers are so helpful in terms of offering their own suggestions and bits and pieces of their own lives. It’s, you know, it’s really, really strong and and warm communion of we were just talking about children moving away from their family, but i see the most recent post by you on the juggle is about the reoccupation of the empty nest kids moving back. So even so, this is not only for young families, but this could easily have implications for people in their fifties and sixties. Absolutely and that that’s interesting because you many, many people start reading the juggle because they’re they’re they’re new to the duggal bait they recently had shot, but we also have a lot of readers with older kids, college age kids, teens and, you know, they’re dealing with they’re dealing with troubles of their own, and especially with the part economy, you know, grown growing children are definitely returning back to the nest on and there’s more financial assistance going. Teo, in your post, you talk about that, so we’re not only juggling work and family, but we might be juggling money as well. Oh, yeah, i mean, money. Yeah, i underlies both the work in the family’s kruckel because you need both to make make it go smoothly. Since i’m sorry, rachel. So i just called you i’m sorry, rachel, since we are talking in good measure about young families. There’s an issue around guardianship that pertains to the book that you wrote the wall street journal complete state planning guide book when we just touched down just in the last minute and a half that we have this guardianship issue for for young families, so are you are. So one of the reasons i wrote the book is that i’m absolutely passionate about planning it, and i know it sounds funny to say passengers out of the inning, not a subject that brings i had a lot of passion, but i really do believe that every single person, especially young families, should have a will. Not only teo doesn’t property, but most importantly, to name a guardian for your young children. And choosing and guardian is so such a tough decision because nobody likes to think about their death, and it can involve awkward conversations with family members about you who you want to choose, a guardian who who you want, who you trust to take care of your children if you’re not able teo but it’s something that i encourage all of you listener’s with children, teo to think about and most appalling, tio dio you make sure that you have a will that that includes the guardianship designations and rachel’s book again is the wall street journal complete estate planning guide book, and you find that on amazon. The last survey question i asked listeners was, would you describe your office as family friendly? And two thirds said either yes or yes, very and only one third said no, andi ah, few people even big, no, unfortunately, that’s not good, but the fact that two thirds is really good and i have to say i’ve been so lucky, my employer, his has really, really been family, family, and i’m so grateful to my employer, but i’ve actually, you know, i’ve actually considered working for a company not recently, but a number of years ago that really, really wasn’t family friendly there flexibility was not at all a part of its charm policies, they didn’t allow people to work from home. They’re a maternity leave was very short and very inflexible. And, you know, i realized that wasn’t a workplace for you, rachel, we have to end there. Thank you very much. Thank you, rachel. I’m a silverman is a reporter for the wall street journal and a contributor to their blawg the juggle after this break. And be tony’s. Take to stay with me. You’re listening to the talking alternative network. Are you feeling overwhelmed in the current chaos of our changing times? A deeper understanding of authentic astrology can uncover solutions in every area of life. After all, metaphysics is just quantum physics, politically expressed hi and montgomery taylor and i offer lectures, seminars and private consultations. For more information, contact me at monte m o nt y at r l j media. Dot com are you stuck in your business or career trying to take your business to the next level, and it keeps hitting a wall? This is sam liebowitz, the conscious consultant. I will help you get to the root cause of your abundance issues and help move you forward in your life. Call me now and let’s. Create the future you dream of. Two, one, two, seven, two, one, eight, one, eight, three, that’s to one to seven to one, eight one eight three. The conscious consultant helping conscious people. Be better business people. Hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com buy-in durney welcome back to the show we ran out of time, but there was a question on twitter for rachel about whether telecommuting woodwork on ly in large companies and i promise you i will email that question to rachel and i know she’ll be happy to answer, and i will get the her answer to the person who asked the question on twitter. So thank you very much for asking the question. We’ll get it answered for you, tony’s take to my block this week is the basics of charity registration. What is charity registration? These air the requirements in every state and the district of columbia that you register with state authorities before you solicit donations in that state, you either register or you qualify for an exemption or you don’t solicit there or you can roll the dice and take your chances on being caught. There’s a lot more in on my block at that post this week’s post the basics of charity registration on my block is that m p g a d v dot com, and that is a short tony’s take two for friday, november eleventh, the eleventh day of the eleventh month of the eleventh year i’m with now maria simple, actually maria’s with me. Maria is the prospect finder and she’s an experienced trainer and speaker on prospect research. Her book is panning for gold. Find your best donorsearch prospects now we’re talking about volunteers. Volunteers, visibility maria, welcome back. Hi, tony. Thanks for having me a pleasure to have you back. There is something new on unlinked in. Is that right? For volunteers? Yes. That’s correct. It’s actually been out in september, but i don’t think very many people know about it. And there was a recent new york times article which i think kind of has brought it to the forefront of people’s attention. And that is the topic of adding a section on your profile on lengthen that includes your volunteer experience and causes, and it can be extremely useful for aa number of purposes first and foremost for yourself as an individual and your own personal profile. We’re not talking about the profile of your organisation, but your own personal profile really can make you a very well rounded individual if you can show where you have volunteered. So presumably most of the people on this call today, actually work for a nonprofit organization, but you probably are also volunteering in other capacities as well. So why not list that? Why not list what your volunteer capacity is? Whether it’s a boardmember helping to run a gala, whatever the capacity is, you do have an opportunity now to add that to your linkedin profile, and there is enormous value in volunteering. I know some people use use volunteering to lead to a new job that’s correct and that’s actually one aspect that this article really brought to light in the new york times they were talking about people who are perhaps unemployed in in transition and are looking for a way tio augment their skills toe add back to community and it’s a way teo really boost your resume, if you will, even though you’re not getting paid for it still able tto have a tremendous amount of impact and flexibility with the project that you’re able to do, and you’re demonstrating an interest in the career you’re trying to move to bye bye. Doing it. Doing that work for for free room on a volunteer basis. Yeah, and what was interesting, too, is that they quote in this particular article that in a survey, they found that forty one percent of employers said that they considered volunteer work as important as paid work, and that twenty percent said they made a hiring decision based on volunteer work. So it’s, extremely important that you not only have it on your regular resumes, but also make sure it’s listed there on lengthen because i can guarantee you every single day. Headhunter recruiter hiring manager, hr person is taking a look at your linkedin profile that you want to make sure that you do with those opportunities very well. The article we’re talking about was in the new york times on november first called volunteering rises on the resume november first, new york times that’s eleven one actually another palindrome eleven one eleven. There you go. There you go. What was interesting to is that i was doing a late a little bit of digging around on lengthen itself. And i got back to the press release that lincoln launched on september seventh regarding this new volunteer called experience and causes feels for their profiles, and they say that they surveyed nearly two thousand professionals in the u s and they found that on lee, eighty nine, eighty nine percent of these professionals have personally had experienced volunteering, but on ly forty five percent included that experience on their resume. So there’s definitely a dichotomy there people are not necessarily all including it, yet employers are looking for it. You should be proud. You should be proud of it. Absolutely. And i think from from the non-profit standpoint, it elevates it’s, another avenue for the non-profit to get the word out about they’re just to get their name out there, right? So i would encourage every non-profit listening on this call to encourage your board members, especially your board members, to add this section to their own lincoln profiles and indicate that they are serving as a boardmember for your organization, because it’s going to again give greater visibility to your organisation and its great maria. Is this something that people who have an individual profile have to select for that volunteer section to appear? Or does it appear automatically in you’re in the template and then you just fill it in? So what? What they need to do is when you’re looking at your linkedin profile, you know how you have that first shaded box before you start getting to the summary section and all of that just underneath that shaded box that you have at the top, there is a link that you click on called ad sections, so you click on the ads, sections hyperlink then you select volunteer experience and causes, and then you click add two profile button, and then you fill out the applicability fields. Excellent. Thank you for that, that kind of detail and for the non-profits that you’re saying greater visibility, that’s because people will find the people who have your non-profit listed when they’re searching the non-profit name, right? So what’s gonna happen is right that you’re non-profit then is going to be linked to that person as well, so they’re able to then learn a little bit more about your organization simply from clicking through on that profile. And how about from a prospect research perspective now for people at the chair at a charity wanting to do research on the people who they know or would like to know? So from from a prospect researchers perspective it’s fantastic, so fine researching an individual certainly length in is one place that i go to to do my research it’s one of the tools in my toolbox, so if i can see not only their education, their work experience and so forth, if they have left, they’re where they are interested in volunteering, where they’re currently volunteering, and by the way, it’s just like a resume, i mean, you have, you know, from what year to the present date face from two thousand to present to your volunteering at x y z organization and there’s also an opportunity to list causes that you care about. So if you’re if you’re an animal welfare non-profit and you see on somebody’s linked in profile that the on ly causes they care about are perhaps education and children, then you know, you might have been a little bit more digging to do to see if there’s really going to be a connection for your organization. Another reason that individuals may want to add this, and this is goes into the non-profits encouraging individuals, teo, add this section, as you suggested boardmember sze is that if it can be used in broadening skills in showing that you’re a, you’re a person beyond just your work, but you have skills outside you work and you’re exercising those in volunteering exactly. Exactly. So, you know, i think a lot of people find that linked in is almost because it’s a business networking tool, it doesn’t really allow too much of your personal side to come through, and i think this is really an opportunity for people to allow that to come through yet in a very professional format. Yes, bring your personal side toe life in lincoln, and i know that that times article also pointed to people using volunteerism when they are when they’re not currently working, which a lot of people aren’t in the recession, but it shows that you are keeping busy and you’re keeping informed about your your marketplace, right? I think the article even goes on to say something along the lines of you’re not just sitting on the couch, right? Also all these reasons that individuals should be promoting their own volunteerism and that charities should be encouraging people who are close to the organization to do that, would you, would you include? Yeah, i mean, it doesn’t have to be a boardmember right that you’re inducing or encouraging. Teo list your organization no, not at all. I mean, i can see organizations like literacy volunteers, for example, think of the the bank of volunteers that it takes to run an organization like that. Why not make sure that those people all have your organization listed as a place where they volunteer their time? So, yes, it is extremely important to have that on there there are sites on the web to that will connect volunteers and non for not-for-profits i no one is go volunteer, which is spelled without the two e’s in the word. Volunteers just spell the word volunteer without those dot com catch a fire is another one. So there are sites that will connect non-profits with volunteers if individuals don’t currently have ah non-profit to volunteer for that’s. Correct. So there may be something right in your own backyard right in your own city where your expertise is really needed. And this gives you an opportunity to extend your expertise to the volunteers that desperately needed. And so there are definitely sites online that will match. And the non-profit request specific request for types of jobs. Shall we say that they’re looking to have by a volunteer? So, as i mentioned, catch a fire dot com is one go volunteer dot com spelled without the easing volunteer volunteermatch is another one. There’s also a rising micro volunteering and the and the times article brings this out idealware research too. You can’t just volunteer for a few minutes, apparently so i have not done something like that. But i did see that in the article as well, which i think is really very interesting is that there are some very sure, very short term beyond for terms with yeah, ten minutes is what one of them sparked is one site for micro volunteering. Maria, we have to leave it there. I want to thank you very much. You’re very welcome, tony. Thanks for having me always. My pleasure, maria simple is the prospect finder. Her book is panning for gold. Find your best donorsearch prospects. Now we have a couple of messages, and after those, i’ll be joined by joe ferraro from the westchester association of fund-raising professionals will be talking about there. Upcoming conference national philantech three days to stay with me. Talking alternative radio twenty four hours a day. Hi, i’m carol ward from the body mind wellness program. Listen to my show for ideas and information to help you live a healthier life in body, mind and spirit, you’ll hear from terrific guests who are experts in the areas of health, wellness and creativity. So join me every thursday at eleven a, m eastern standard time on talking alternative dot com professionals serving community. This is tony martignetti aptly named host of tony martignetti non-profit radio. Big non-profit ideas for the other ninety five percent technology fund-raising compliance, social media, small and medium non-profits have needs in all these areas. My guests are expert in all these areas and mohr. Tony martignetti non-profit radio fridays one to two eastern on talking alternative broadcasting are you concerned about the future of your business for career? Would you like it all to just be better? Well, the way to do that is to better communication, and the best way to do that is training from the team at improving communications. This is larry sharp, host of the ivory tower radio program and director at improving communications. Does your office need better leadership? Customer service sales or maybe better writing are speaking skills? Could they be better at dealing with confrontation conflicts, touchy subjects all are covered here at improving communications. If you’re in the new york city area, stop by one of our public classes or get your human resource is in touch with us. Website is improving communications, dot com that’s improving communications, dot com improve your professional environment, be more effective, be happier and make more money. Improving communications. That’s the talking. Lively conversation. Top trends. Sound advice, that’s, tony martignetti non-profit radio. And i’m ken berger from charity navigator. Dahna welcome back. Joining me now is joe ferraro. He isa boardmember and educational programming chair of the westchester county chapter of the association of fund-raising professionals. We’re here, he’s joining me to talk about the chapter’s upcoming conference next week. National philanthropy day on wednesday, november sixteenth. Joe welcome. Thanks for being on the show. National philanthropy day. That’s, that’s. Pretty ambitious. You didn’t just pick westchester or new york state or even mid atlantic philanthropy day? No. Well, a national finds every day is, uh, national day. November fifteen is the actual day of the rial holiday, so to speak, that was established by the then national society of fund-raising executives. But now thie association of fund-raising professionals and it’d surely a national event chapters across the country to celebrate the day with various conferences and meetings, awards, ceremonies. And even in our region, we have new york city is running up is running a, uh an event. But our event in westchester is very much on educational and networking opportunity. And this is your first annual is that right? This is our first full day conference. The chapter is relatively new. We were established in april of two. Thousand ten and we’ve been running breakfast meetings, networking an educational programming since then, till now. But this is our first national or first full day conference and is a real robust program that is a fantastic educational value in the region. All right, so what, tio, what kinds of people are you expecting to come? It ranges anywhere from the boardmember or volunteer uh, on to the administrative assistant and development area, or somebody who is looking to transition into the non-profit area that is a big need that we are seeing that we’re fulfilling as a chapter, especially at our breakfast meetings. We have a lot of phone calls of people i’m looking to get into the non-profit field, i don’t know where they get started. Um, can you tell me about that? And they’re mentoring i actually had to phone calls yesterday, uh, that war of eh spinoff from a conversation with the conference, two more of a mentoring and i’m in a life transition and i’m looking to get into the non-profit field and change. I’ve been a success, i’ve downsized and now i wanna give back and figure out how i can work the non-profit arena and all those things fit into the type of people that come to our organization. We have a lot of people from charities what’s very unique about what we’ve done with our chatter is so many non-profit organizations or associations rely heavily on the for-profit sector cars, vendors and partners latto bulk up there, their membership with we’re very focused on the charity specific. I would imagine that of our attendees to this conference, about ninety five percent of them actually work for charities and not for, uh, paper or print sales organisation that we do have, we will have a robust sponsorship in exhibitor area, but, uh, the number of people are coming are definitely got their hands on fund-raising every single day, joe, when you get those calls about from people who want to make the transition into non-profits then you should refer them to today’s show because the last segment i know you heard part of it, you were on the phone waiting was about volunteering and using volunteering to move from a for-profit tio not for-profit job? Absolutely especially in that transition time. Then when i heard you were talking teo simple, who happens to be a speaker at our conference next week. Um, about not being on the couch on showing that you’re actually working when you’re not working. Nobody ever said that you had to work. That working for money is the only way that you could be working. So who are the keynote speakers that we can look forward to next wednesday? We have, ah, great program. Our keynote speakers. Uh, we have a morning keynote of john hicks from j geever talking about why ethics matters to me a lot of case stories, as you probably know, a f p is very much focused on the piece of the pie. When it come to you and joe who’s, the other keynote speaker was just have a couple of minutes left to our christian murano from con vo is talking about the next generation of american giving. It talks about how each different population, uh, based on birth date, kind of deals with media and how fund-raising approaches them on our there a couple of speakers and breakout sessions just one or two that you’d like to highlight. Sure, we have an interesting session. I’d rather stick pins in my eyes and raise money talking about how to overcome your boards here fund-raising by dennis miller. Excellent board fund-raising always topical have and anything from a lot of we have a lot of soldiers, a couple of social media items as well as integrated marketing and building a cultural plans to be about board events direct one on one conversations, there’s something for everyone. There are fifteen different breakout sessions in addition to the keynotes and there’s. Something for everyone. This’s on wednesday, november sixteenth that the edith macy conference centre in briar cliff manner in westchester county. Yeah, so how do people register? They can go to www dot a west chester dot or ge and go to our event programming tab and you can go right there. And if they need more information, they could feel free to call me as well. Can i give you that number? Yes. Go ahead. Jump at nine. For for one, nine, five, nine, four, five. We’re looking for a great day. Joe ferraro is a boardmember and educational programming chair of the westchester county chapter of the association of fund-raising professionals. My show is a media sponsor of the conference, so i will. Be there on the exhibit floor, doing interviews with speakers. Jo, thank you very much for joining you very much, it’s been a pleasure that wraps it up. I’d rather stick needles in my eye than end, but we have to or pins, but i’d rather work with needles. I prefer crush a work next week. It’s tech day first your plan jason hutchins of non-profit solutions network makes the technical simple for you to explain why small non-profits need a new plan on how to develop yours so you’re computing costs, stay within budget and then our technology contributor and the editor of non-profit technology news, scott koegler he joins me every month is going to be with me to talk about google plus pages. Google plus pages are here should you have one? 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