367: Music To Major Gifts – Tony Martignetti Nonprofit Radio

tony_martignetti_300x300-itunes_image2Tony’s guest this week:

Mitchell Linker, author of the book, “No One Dreams of Being a Fundraiser: My Unexpected Journey From Music to Major Gifts.” 

There’s more at tonymartignetti.com

352: Master Google AdWords & Master Your Decision Making – Tony Martignetti Nonprofit Radio

tony_martignetti_300x300-itunes_image2Tony’s guests this week:

Jason Shim, associate director of digital strategy and alumni relations at Pathways to Education Canada, and Mark Hallman, president of Evergreen Digital Marketing.

Also, Karin Hedetniemi and Jayme Nelson from the Inside Education Society of Alberta. Karin is director of business and human resources and Jayme is an educator.

There’s more at tonymartignetti.com

344: The Unfinished Social Entrepreneur – Tony Martignetti Nonprofit Radio

tony_martignetti_300x300-itunes_image2Tony’s guest this week:

Jonathan Lewis, author of the book, “The Unfinished Social Entrepreneur.”

There’s more at tonymartignetti.com

310: Fundraiser Incentive Pay – Tony Martignetti Nonprofit Radio

tony_martignetti_300x300-itunes_image2Tony’s guests this week:

Dave Dalessandro, associate vice chancellor for university development at the University of Pittsburgh, and Liz Cooper, senior executive director for university development at the University.

There’s more at tonymartignetti.com

302: Master Google AdWords and Master Your Decision Making – Tony Martignetti Nonprofit Radio

tony_martignetti_300x300-itunes_image2Tony’s guests this week:

Jason Shim, associate director of digital strategy and alumni relations at Pathways to Education Canada, and Mark Hallman, president of Evergreen Digital Marketing.

Also, Karin Hedetniemi and Jayme Nelson from the Inside Education Society of Alberta. Karin is director of business and human resources and Jayme is an educator.

There’s more at tonymartignetti.com

239: Consider Consulting & Top Skills For Your Board – Tony Martignetti Nonprofit Radio

tony_martignetti_300x300-itunes_image2Tony’s guests this week:

Julia Reich, owner of Stone Soup Creative & Marlene Oliveira, principal of moflow, a communications consultancy.

Also, Melissa McCormack, market research manager for Software Advice.

There’s more at tonymartignetti.com

117: As You Help The Next Generation Of Social Changers & Public Info On Private Companies – Tony Martignetti Nonprofit Radio

Tony’s guests this week:

Jonathan Lewis, founder of iOnPoverty

Maria Semple, The Prospect Finder and author of “Panning For Gold: Find Your Best Donor Prospects Now!”

Read and watch more on Tony’s blog: http://tonymartignetti.com

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Hello and welcome to tony martignetti non-profit radio big non-profit ideas for the other ninety five percent it’s your aptly named host i want to welcome new listeners we have a bunch of new listeners who i believe came over from my chronicle of philanthropy podcast it’s the number seems so big that i don’t want to say it because i’m not positive that i’m reading the stats correctly. It’s, it’s more than seven, and next week, when i get some technical advice, um interpreting the stats for me, the downloads that’s i’ll have a better read on how many new listeners have come over, but i mentioned the show on last month’s chronicle of philanthropy podcast, and last month in october, there was a huge, huge spike in aa in transfers, the data transfer of the this audio podcast file on i’ll have more on that next week, but welcome to all those new listeners and also a shout out to ah, professor gen shang she was a guest on my show on may eighteenth of this year, she’s, a philanthropic psychologist, and the segment was five words to better fund-raising and she’s profiled in today’s new york times e-giving section, by the way, today’s november ninth and it’s a profile on her on dh what it’s like to be what it is to be a philanthropic psychologist, so i discovered her the times picked her up on dh. Now she won’t take my calls she’s famous i hope you’re with me last week. Oh, how i hope you were with me last week. I’d be devastated if i learned that you had missed grow your grateful patient program. Bill mcginley, president and ceo of the association for healthcare philanthropy and nancy johnson, senior consultant that target analytics, sat with me at the bb con conference earlier this year to talk about health care, grateful patient fund-raising why these prospects are critical and very generous, the privacy concerns and how to start your relationship with grateful patients. Also, disaster relief charities want to help hurricane sandy victims in the rush to help you can’t ignore the rules around private benefit and needs assessment and documentation. Our monthly legal contributors jean takagi and emily chan from the non-profit and exempt organizations law group explained the rules this week as you help the next generation of social changers jonathan lewis he’s the founder of ion poverty produces career advice, video interviews with leaders in non-profit social change, his videos air free and short and valuable as you lied and mentor twentysomethings who want to make a difference in the world, we’re gonna listen to a couple of clips from mentoring for dummies and shut the hell up. Also public info on private companies maria simple, the prospect finder on our monthly prospect research contributor is back, and this time she has free and lo fi ways to get information on your prospects, privately held companies. The company’s may be small, and the relationships may be as important as the data between the guests on tony’s take to my block this week is researcher bias in the stelter planned giving report. I’m concerned about some misleading advice in this report around planned e-giving prospecting, and i’ll talk about it on tony’s take two if you’re on twitter while you’re listening, use hashtag non-profit radio to join the conversation right now we used to take a break ordinarily, that would be a break right now, but we’ve eliminated this break. We’ve heard your feedback, we’ve eliminated a commercial break and there is not. Going to be a break right now, i am going to go right to my first guest, we’re going to talk about his videos and how i think that they’re valuable, and he agrees i’m certain that could be helpful to you as your as your leading young people in social change. Jonathan lewis is a founder of ion poverty he’s also founder and board chair of micro credit enterprises, which is a social venture that leverages private capital to capital to make tiny business loans to deeply impoverished people in developing countries. He’s, a lecturer at the bluhm center for developing economies at uc berkeley and he blocks for the huffington post. I’m very glad that his work at ion poverty brings jonathan lewis to the show. Jonathan welcome, thank you it’s a pleasure to have you with us let’s, talk a little about obviously why i on poverty? Why? Why did you create this what’s the need of the need overwhelming? Uh, you sure where that they’re over a news and young people and and i didn’t say, beloved and there idealistic there’s smart, they’re intuitively global citizens, and they want to make a difference in the world. And they’re thinking, in terms of of career with meaning, how to be a donor zoho peer-to-peer jonathan, jonathan, i’m gonna i’m gonna stop you for a minute. The connection is pretty poor and you’re sort of cutting out. I’m going to ask you to call back the same number, same number, same ok, and i’ll talk a little about ion poverty not as eloquently as you will please call right back, okay, and i on poverty. The reason i invited jonathan lewis to be a guest is because the career videos that he produces are short and to the point, he’s interviewing people called that he calls pathfinders and these air like three minute videos, these air people that are leading social change and we’ll talk about who some of those are on dh. When i saw his videos, when i watch them on the ion poverty site, which is that i on i the letter i on poverty dot tv, i recognized that for for my listeners who are leading brand new employees or even maybe just junior level employees, these value these videos could be valuable to you. They impart some lessons that maybe it’s a little. Tough to say right to the person’s face and they might help you video wass jonathan, welcome back. How are you? Okay. You sound much better. You feel much better if i was a rejuvenating break? Why don’t you confront you called about taking a little hang up. Take a nap and you called back in fifteen minutes. I’m a big fan of naps. You’ll feel even more rejuvenated. Okay? Why don’t we say again? It was it was a little choppy. What’s the importance of of the iron poverty video work. Well, let’s start with the basics from the perspective of a non-profit leader or for-profit leader. But who who are social change agent? The employees of tomorrow are today’s millennial generation. They’re idealistic, they’re natural global citizens. They get issues, they want to make a change in the world. They’re wicked smart and they’re struggling with how did they get started? In the social change space and through all the wonderful university programs we have been, the conference is your size. We still reach the relatively small percentage of the million delusional generation and people in the united states of love. So the idea was let’s get a beginner let’s provide him with the video informational interviews that were last to give every day uh, with the concrete nitty gritty information that they’re asking us about how they get started. And so we’ve tried tried that we’ve produced one hundred videos, and we’re getting great response, and it feels like we’re removing the needle. You call your your guests pathfinders and i i mean it all i have on my show, his guests, i feel i feel so pedestrian just having guests. I’m sorry, you’re just a guest here. Jonathan, do you want to continue your not a pathfinder here? Because your i’m sorry you’re always what yours, but you would be a terrible i have. I have great guests, but i don’t have pet fund. I feel like i need like a cub scout badge or something with pathfinder’s. Why? Why were your why your guests called pathfinders called pathfinders way knowledge that it’s a little nudity in a way, but they are really setting the path they have had followed the path they took them, uh, some forty percent circuitous route, two conditions and jobs that are changing the world. They’re not celebrity, not opening price. Winner. They’re not people of great wealth. Their average vote to do, uh, beyond after work, to make the world a better place and their life stories, or the kind of role model that a lot of people, young people begin their own co-branding all, too, to figure out which way they want to go. And, uh, so what were they thinking? Sticking people with what’s called a realistic. And so we called pathfinders. Okay, fine for listeners, i know that the call is not a great quality. I know sam’s working on here in the studio were very well aware that’s not great quality, but we’re going, we’re going toe pursue i because i liken understand what johnson saying, it’s just i know it’s ah it’s, not great quality and also on twitter, read stockman. I see you on twitter there if anybody else is is listening and you’re on twitter, use the hash tag non-profit radio you could meet, read stockman read. I’m going to say it varies sometimes we get a few people tweeting, live tweeting and sometimes none but so read, stockman says. Is anybody there? I’m here read i’m listening to you and if you want to shoot us anything, read, we’re monitoring that hashtag here in the studio. So read stockman on twitter, you are not alone. What kind of feedback if you’ve been getting from young people? Jonathan about the videos, that boat for italy and also, uh in in america has been fantastic. We’ve already had over people wear hoping, of course, jonathan interruption again, try speaking a little bit louder. Please maybe even, you know, like a public seminar type speaking voice, not a phone voice got it alright, is that better? Yes, speak louder, it’s just you know tony is long, but it isn’t getting a feedback loop on the cult, so talking louder, strange, but i am going forward! I understand after is editorially we’re getting terrific feedback from young people. Their writing is really heartfelt emails that really bring a tear to your eye with the reasonable one young lady from austin, texas, rodeo and said i hadn’t had no idea than anyone else felt the way i did about social change and making the world a better place. I’m on a journey for justice, and so we’re getting terrific feedback on it in the day today, email, traffic. But beyond that, we’ve already had over fifty thousand dahna website viewers come to the website in just three months it’s growing dramatically, and we’re very excited about it. Excellent, because it gives you a middle aged guy and you’re talking to twentysomethings but it’s a crime in my dhoti. All right, well, yeah, better you say it than i do. But it’s it’s working it’s working it is. It turns out that the a little counterintuitive and maybe something that your listeners will be interested in the notion of a sixty year old, you know, bearded guy doing these interviews seems odd because you would think that having millennials do the interviews would make more sense. But as it turns out, because i followed this path myself, i’ve got an instinct and standing to ask some of the tougher, more gritty questions that that really millennials want to ask, but often sometimes a little hesitant to put out there, okay? And it seemed to work. All right, i tell you, i’m not tryingto cycle analyze it, but it worked and that’s consistent with why i invited you on the show because i think the video’s say some things to young people that their supervisors in charities might not be comfortable saying. Face-to-face jonathan, we gotta take a break, and when we return, of course you’ll stay with me and we’ll listen to a couple of clips. Great. Talking alternative radio twenty four hours a day. Joined the metaphysical center of new jersey and the association for hyre. Awareness for exciting events this fall live just minutes from new york city in compton plains, new jersey. Greg brayden will discuss his latest book, deep truth living on the edge. Are you ready for twelve twenty one twelve? Save the dates. Greg brayden, november ninth and tenth, visit metaphysical center of newjersey dot order or a h a n j dot net. Are you concerned about the future of your business for career? Would you like it all to just be better? Well, the way to do that is to better communication, and the best way to do that is training from the team at improving communications. This is larry sharp, host of the ivory tower radio program and director at improving communications. Does your office need better leadership, customer service sales, or maybe better writing, are speaking skills? Could they be better at dealing with confrontation conflicts, touchy subjects all are covered here at improving communications. If you’re in the new york city area, stopped by one of our public classes, or get your human resource is in touch with us. The website is improving communications, dot com, that’s, improving communications, dot com, improve your professional environment, be more effective, be happier, and make more money improving communications. That’s the answer. Hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com welcome back and i have live listener love, fresno, california, san francisco, california, dallas, texas, new bern, north carolina rest in virginia live listener loved all those place is all those listeners, and i have got to send out podcast listeners love cause i know fargo, north dakota is going to be listening. Bye podcast and i the reason i know that is that they invited one of my past guests, dr robert penna, to be a speaker to goto north dakota fargo specifically and speak to charities there, and he was he was a guest on august thirty first, two thousand eleven. You may remember he’s, the author of the non-profit outcomes toolbox. Um, and they contacted him because they heard him on one of these podcast. So podcast listeners love to fargo, north dakota. I love north korea’s got a couple air force bases and i used to be in the air force. My not and grand forks air force bases. Jonathan lewis, let’s let’s set up a clip. Well, i want to listen, teo. Mentoring for dummies with kaya wind would why don’t you tell listeners who she is? Kai winn would is a trainer of non-profit. Leader, he for rock would institute is based in the bay around there. Francisco, oakland, california. She has experience in the field. He’s better of the tough conversations that we all need to have some time. Alright, this video is called mentoring for dummies. We’re just gonna listen to that clip you enjoy mentoring it’s night meant her all the time. But but what’s lacking in that, will you mentor me is here’s what i will bring to the table, right? Ideally, i’m gonna learn from things and you’re going to learn some things. And it’s, not just a one sided. I provide you with something and then you go off. We provide each other with something and that’s part of the exchange. I love the astute questioning their jonathan very, very good what’s ah, what’s behind her advice. Well, which is really, uh, benchmarking is the fact that this generation, more than any other generation before time, wants to be considered and treated as co equals in the conversation, although they also have the same insecurities about realizing they don’t have all the answers. And so the new mentoring mentee relationship is much more transactional. It here i have things i can teach you, but tell me what you could bring to the table that you, khun teach me whatever that might be now obviously always going to be a slightly unequal, maybe sometimes enormously unequal trade relationship there, but it is a relationship and it’s, not a one off. I’m going to teach you from behind a podium, what you need to know, and then you go off and okay, and i could see where it could be fairly balanced. I mean, not in career advice, but the young people bring enormous knowledge of stuff that those of us in our forties, fifties and sixties don’t have. Absolutely and the core of the entire project, the aisle poverty tv project and what we’re thirsty from all of the people were interviewing is the core skillsets for both employer and employee is good listener ship the ability to be patient, listen to what the other person has to offer, bring it out in them and it’s the skill that young people need tto learn in their first job. Absolutely. Would you just say e can have? I don’t know it’s, just my stand up comedy let’s, listen to another. Clip john an er, who’s who’s john andr john andr is the chief executive officer of the east meets west foundation, which is probably the most distinguished elearning the liver of services throughout southeast asia, particularly in vietnam. Rum what types of services are they providing in vietnam? What types of services are they providing? Health care, clean water, education, dollar ships? Ah, whole array of services and he is a really okay here’s a segment from the video with john andr shut the hell up! If you’re early in your career, there’s a couple of really important things to do the first one is just to shut the hell up and don’t talk for about five years and worked really, really hard. Theo on li wei, you’re gonna be given maur difficult things to do is by solving the ones you already given, and if you’re somebody who’s always complaining or wants to be promoted above where they really are, you can’t learn enough to start to take on a greater pool of responsibilities. The second thing is to really pay attention to the personal values during that stage of your career, so these are self discipline, integrity, honesty. Empathy and there’s a whole range of things, but it takes disciplined, coherent effort to really reveal those things in yourself. The first thing i want to say is your theme music is not as cool as mine i actually agree with. We have ways i know it’s. You can’t it’s well, you can’t. I’m not even gonna tell you my name. Your well, you’ll come up hyre in search engines now, okay? So he’s, talking about honesty, integrity, the’s air these air crucial, and i’m not sure that non-profit leaders air having these kinds of conversations with their entry level and junior employees. I think that the core point here is not so much the particulars, but that we are very good because we’re in the nonprofit sector and we’ve been into the whole time we tend to think that because we’re doing good work, they were doing it in a good, impactful way, and those that line gets blurred a lot. And i think what dawn and sprint say is that for the early and b level social worker, they need to be taught both. What is the program? What is the project but it’s the mission what? Are the goals, but also the process of personal character skills that would carry them from one job to another. We know that people in our sector will be changing jobs a lot over many, many career paths, including maybe stopping out of social change work. Latto working more traditional jobs, where they can possibly make a little bit more money, support a family, take care of their personal financial needs. But throughout all those career step character. What are some of the things that you you’re learning from your pathfinders and from the feedback that you’re getting from young people that air some shortcomings in in leadership of new employer while entry level on dh junior employees? Well, i think two things one, one area that clearly needs to be dahna worked on is the recruitment process. Every other industrial sector has root routine, a recruitment, the pipelines go to university and there’s a job fair and you’ll see thanks and major consulting firms and health companies and all kinds of recruiters going to get the best and brightest of our graduating student. The social sector doesn’t have any equivalent like that, and typically the people the non-profits who show up university based job fairs are local organizations, which, almost by definition, more limited budgets and more fewer positions for students. So that’s a big structural problem, and then at the board the street level, we’re not communicating very well two young people that their skills development can occur in a lot of different platforms. And let me say that in simple english, one of the most poignant interviews we did was a woman talking about who is now the ceo of a major global pompel social change investment fund, and we’re talking to her about now she needs to be able to talk to people at the very deepest levels of poverty in developing countries around the world and also extremely wealthy, high net worth individuals here in the u s and what she finally said wass i learned to be a good listener by volunteering in high school and a hospital, hector, where i just had to sit and listen to people who are dying, we just wanted to sort of recount their life stories, and that empathetic listening skill has actually been the central lynchpin of her successful social change career. We don’t really talk very much about the more effective side of skills development. Jonathan what’s, the what’s that pathfinders name and what’s the name of that video, the finders name is steven she’s seo bamboo in-kind and actually for your listeners just to remind them all our videos are free and you can use them. You can download them you can embed them on your own website used for training program where they wish to do it. We appreciate it if you let us know, but there’s no obligation to do that, and you can either do that at our web site, where you could just go to our future channel. Okay? And your website of courses i the letter i on poverty dot tv um, this site also add mulesoft search engines so you can search for them by topic. Bonem and we always appreciate everyone’s feedback because we’re new, and we’re learning how to do this now. Jonathan, i got to tell you now, a search engine that’s pretty standard stuff. You don’t that’s like that’s like pointing out today that a car has fuel injection. Yeah, theo, corporations have gone the search engines air common, you know that people are gonna expect that your i had a guest a couple weeks go call me a troubled ight because i didn’t know that flash mob. I wasn’t sure the flash mob that everybody knew what a flash mob is, but he was he insisted, edited. So i got a truck. It was like one of the well, yeah, yeah, but it’s suggests that you know, you’re living in the wrong age and i’m not saying that you’re living in the wrong age. I’m just saying search engines or common that’s all it is. I don’t think that’s a leading. I don’t know. I guess i don’t think that’s a leading feature for your sight that you have a search engine. I think the leading features you have over one hundred of these videos right? Then you say that. Okay, cool. Um, let’s. See, we have just a few minutes left, and i want to talk a little on the it’s on the non ion poverty dot tv side. You and your son are big fans of hot dogs. And you list on your site a place that i know extraordinarily well. I’m going to know more about this place than you do. And i’ll tell you why in a minute ruts hut in clifton, new jersey so so mentioned just explain that we have a couple minutes, so don’t go on at length because i have other things i wanna talk to you about. But so you and you, you and your son love hot dogs. Your rating. Hot dog stands. What is it about ruts hut in clifton, new jersey that you love is one of our top five. In the country, they do a written something called a ripper, where they deep fat, fried the hot dog until the skin rips apart. They have their own secret special relish sauce and it’s right on the edge of a freeway. So you get the entire hot dog eating experience. Yes. Heart attack, great taste and a really bad you and it’s known it’s, known by truck drivers. Because it’s on the intersection of route three and i think it’s twenty one and what i know about it. Shoot only two minutes left. When when, when i was young, we used to go to the dentist in rutherford, new jersey. And when i had a good report from the dentist, which i always did, by the way, fifty years old have no cavities. Not a single today. No one can know. But when i got a good report, which i always did, my parents would take me to right side and i would get the deep, fat fried hot dog. Absolutely. And this blood. Your radio well lead to my afro sclerosis and high ldl. No high ldl concentrations. What actually lead to. But you think you could get american? Cardiology underwrite your i need more medical professionals listening. Actually, we have a one minute left. Tell me why you love this work. What is it about eye on poverty that just makes you wake up every morning? But out? What i care about most deeply is economic just and with three billion people living on two dollars, today around the world, we’re not getting his problems solved until we mobilize, and it gave a much larger dahna political and energised constituency. I don’t mean political and sense of political activity, but people who are engaged in a civic public square and i just have a very, very hopeful about this generation. I think they embody terrific used their naturally collaborative. They don’t think of the world in terms of traditional national boundaries, they’re they’re mostly color blind that they see people for who they are. They don’t put up with any inauthentic conversation, the real and the raw, and they’re full of energy and they want to make a difference, and i just find that very hopeful. And at my age in life, i know i’m not gonna live to see the end of non-profit i’m not going to see the dawn of an economic just in our time, but i believe that this generation will take us there. Jonathan louis, thank you so much for being a guest. My pleasure. Right now, we take a break when we come back. It’s, tony’s, take two, and then maria simple, the prospect. Find her public info on private companies. Stay with me, e-giving anything tooting, getting ding, ding, ding, ding. You’re listening to the talking alternative network, waiting to get a drink. E-giving cubine hi, i’m donna and i’m done were certified mediators, and i am a family and couples licensed therapists and author of please don’t buy me ice cream are show new beginnings is about helping you and your family recover financially and emotionally and start the beginning of your life will answer your questions on divorce, family court, co parenting, personal development, new relationships, blending families and more dahna and i will bring you to a place of empowerment and belief that even though marriages may end, families are forever join us every monday, starting september tenth at ten a m on talking alternative dot com are you suffering from aches and pains? Has traditional medicine let you down? Are you tired of taking toxic medications? Then come to the double diamond wellness center and learn how our natural methods can help you, too? He’ll call us now at to one to seven to one eight one eight three that’s two one two seven to one eight, one eight, three or find us on the web at www dot double diamond wellness dot com way look forward to serving you! You’re listening to the talking alternative network. Durney i’m chuck longfield of blackbaud. And you’re listening to tony martignetti non-profit radio. Big non-profit ideas for the other ninety five percent. More live listener love, ridgewood, new york, traverse city, michigan and abroad vaki, india. Beijing, china taipei, taiwan. Tokyo, japan. Fukuoka, japan. And nanjing, china all listening welcome live listener love after all those cities and countries. Tony stick to my block this week is researcher bias in the stelter planned e-giving report stelter is a company that does more helps charities do ah marketing and communications around planned e-giving and a lot of what they offer is website development for planned giving printed direct mail pieces, email campaigns and this new plan giving report that they have out suggests that there are there’s a broader pool of plan giving prospects than we’ve traditionally thought, and they’re encouraging the conclusions in this report encourage charities to reach out to people in their forties about planned e-giving typically and traditionally we’ve been doing plan giving research, starting our outreach starting around age fifty five and over. Um, and my concern is that there’s a bias because a bigger press, a bigger prospect pool around planned e-giving means more potential business for this delta company because plan giving outreach is what a lot of their businesses, their conclusions may be correct, i’m not i’m not saying that reaching out to forty somethings around plan giving is wrong. Their conclusions may be completely correct. My point is, and you’ll read this in the post that we can’t be sure that their conclusions are correct because there’s a bias in their study and that is on my block at tony martignetti dot com the posters called researcher bias in stealth airplane giving import and that is tony’s take two for friday, november ninth, the forty seventh show of the year you all know maria simple she’s, the prospect finder she’s, a trainer and speaker on prospect research. Her website is the prospect finder dot com and her book is panning for gold. Find your best donor prospects now exclamation mark! You can follow maria on twitter she’s at maria simple and i’m very pleased to welcome her back to the show. Maria hello. Welcome. Hi, tony. How are you today? I’m doing. Terrific. Welcome back. Thank you. Were talking about information that you can find on private companies. Why is private company information valuable to charities? Well, you know, i think so many boards and even, you know, non-profit executives themselves seemed to focus. On a lot of the larger corporations in their communities, in terms of outreach for support, and i think they’re they’re missing a tremendous opportunity with the business owners who are perhaps of the entrepreneurs in the community, very community minded, by the way, and have an opportunity to really reach out to those businesses that might be flying under the radar, so to speak. So finding the information on the the private companies does take a little bit more digging, but it’s not altogether impossible, so i thought we might just focus on that a little bit today. Okay? Eso these air, you’re you’re focused really is on smaller, privately held companies. We’re not talking about a billion dollars, like private equity equity funds or something that a privately held that’s correct. We’re talking about the small commit size businesses on dh, you know, everybody kind of defined that a little bit differently, really, when you’re talking about cos somebody might say, oh, well, small business might be something with, you know, under five hundred thousand dollars in sales in another person’s eyes small business might be no one to five million dollars the point here being that most of them are privately held, and, uh, when you were doing the research on the company’s, very often, that leads to us doing research similar to what we would do for a major gift prospect as an individual, because very often we’re getting two family owned companies, companies that have bin, you know, where the founder is, eyes currently still with the company, or perhaps it is passed to the next generation, and so we’re you know, we’re looking at them as as a company, but also as who are those individuals behind those companies? Okay, i’m going to w the doi n of dirt cheap resource is and free resource is because, you know, that’s? Absolutely, because you always come with low cost or free resource is for doing prospect research, which i love and perfect for our for our listeners. So let’s get started. What? What are some sites? Summary sources. Okay, well, one of the favorites that i like to use i actually access right through a database that i have accessible through my local library. So very often a great starting point is for you to check out what’s available through your local libraries very often. You might have to go to more of a county library altum um, but if you chief you go to the website of your libraries, you’ll see that they’ll have a certain amount of online databases some you need to go to the library to actually use, but some you can use off site. One of those databases is called reference yusa some people might know it is info usa, i do believe they’re the same company. Um and so this is available through libraries for free, for research, so i wouldn’t recommend as a small to midsize non-profit that you go directly to reference usa because it is available through so many libraries, and when you can do is if you know the name of a company, surely you can put in the name of the company or the name of the executive and do some research. We’ll give you some sales. Ah, number of employees, what line of work there in some executive names, but you can also come up with, and we’ve talked about this before proactive research, so coming up with perhaps lists of prospective companies that you might want to reach out to so let’s say it’s an example. You are a charity that serves somewhere in the health care maybe your health center, local health center. And you would like to find out who the other companies are in the community that also make medical devices are, or in pharmaceuticals things of that nature, anything related to the medical profession you can actually do with search by county, by state, by city, um and put in what is called an s i c code. Now don’t throw me into jail yet. Okay. First of all, it’s called jargon jail it’s not just jail, it’s not just this is not ordinary jail. This is joking. You’ll explain what an s i c code is happening. Industrial class. I knew that, by the way, but okay. So that’s a code of just what? What type business? Somebody’s somebody’s in writing there’s thousands of different codes. That’s, right? So you can actually search by code and find out and, you know, of course it’ll he’ll give you the code you put in the type of company you’re looking for. I’ll give you the code. So, you know reference librarians are ready to help you and doing this. Type of research. So really, they can be your best friends in trying to figure out how to use reference yusa and you can come up with a wonderful list of prospects and some, you know, very good basic information on the companies. Maria, what we’re going to find if we just go to reference, use a dotcom, you have to pay for it there if you go directly yourself, you know, i’ve never tried it, but i do think it is all i think it’s all right? Yeah. Okay. But of course is you said, you know, it’s free and libraries. All right, so i would i would just check out safe. Your library has that because, again, you can probably access it from your own death. Top simply by using the bar code on your library card latto log into your library. Interesting. You’ll find out at your library. Okay. Very interesting. Uh, what else you got? Well, another good source of information is really local news sources on dh, sometimes specifically sources that covered the business sector. So, for example, in new york, you’ve got crane’s, new york here in new jersey, we have a publication called nj biz what about fargo, north dakota? Yeah, i mean, you could. What you should do is find out what the business publication is that covers your state. Sometimes it would be a regional publication. I know there’s like a philadelphia business journal, that type of thing. So you would want to look again here. A reference by burning could be very useful to you. And just finding out what are the business publications or business newspapers for our state. And they’ll be able to point point, you’re right in the right direction. I want to make sure we take care of our fargo north dakota podcast listeners? Absolutely. Absolutely. So, you know, what you would want to look for is those stories that are very often even in a down economy. These types of publications will be covering those successful business owners, right? So they’re trying to, you know, seldman good news as well. So when a business owner is being interviewed by a newspaper executives covering the business industry, they will very often open up about the history of the company. Maybe give you some ideas about where the company is going sometimes. It’s hard to find sales. Information on a company and during an interview process they may say, well, you know, last year our company did ten million in sales were projected to do twelve million in sales this year things of that nature, yeah, so you can find out some good bits of information from them. And also these business publications for the state have, um, books of lists, for example, that they’ll put together. I know that as a subscriber to nj is i get on annual compiling called book of lists, so they do cover both private and public companies in these lists and it’s done by sector, so they’ll have, you know, the top accounting firms, top pharmaceuticals, etcetera, so those lists can be very useful because they will give you a ll that general benchmark information that you’re looking for on a business, sales employees, you know how well they’re doing and that sort of thing the’s air, excellent resource is that i don’t think people are thinking about for prospect research, and you and i have talked about going to a library in previous shows what i’m i’m just going, oh, i got to send live listen love to seoul. Korea maur ah, man, we’re really getting the asian, um continent is is really doing very well. Seoul, korea live listener love, welcome. I’m just gonna ask what? What else? What else you got? Doi n well, i think that the, uh, state at the state level itself, okay, now we’re not talking about newspapers, but the states themselves very often will have business filings, so you can add usually access that information through going to your particular state itself. What i’ll do is after the show, tony, all post on your lengthen and facebook page, a resource that will give you a compilation of the secretary of state databases where they can access for their particular state. So are being just a way for them to just jump off into the state that they’re interested in researching, but very often you’ll have the various business filing. So while it’s not going to give you most of the time, it’s not going to give you sales figures and so forth for the state, if you have somebody that you’re researching and you suspect they may have some sort of company, some sort of interests in private companies elsie’s, etcetera, you could just look up their name in your state registration directories and find out again, and those are all online, and most of the time, they’re also free. Sometimes you’ve to pay for full report, but you can get a lot of basic information for free. We’re gonna take our break now, and when we return, of course would be a simple. We’ll still be with me, and we’ll keep talking about public info on private companies. Stay with us. Yeah, you’re listening to the talking alternative network. Treyz are you stuck in your business or career trying to take your business to the next level, and it keeps hitting a wall? This is sam liebowitz, the conscious consultant. I will help you get to the root cause of your abundance issues and help move you forward in your life. Call me now and let’s. Create the future you dream of. Two, one, two, seven, two, one, eight, one, eight, three, that’s to one to seven to one, eight one eight three. The conscious consultant helping conscious people. Be better business people. Dahna have you ever considered consulting a road map when you feel you need help getting to your destination when the normal path seems blocked? A little help can come in handy when choosing an alternate route. Your natal chart is a map of your potentials. It addresses relationships, finance, business, health and, above all, creativity. Current planetary cycles can either support or challenge your objectives. I’m montgomery taylor. If you would like to explore the help of a private astrological reading, please contact me at monte at monty taylor dot. Com let’s monte m o nt y at monty taylor dot com. Talking alternative radio twenty four hours a day. Oppcoll maria, i’m thinking that since these are local companies, that building personal relationships is going to be important, yes, very important. So when once you’ve you’ve been able to compile some lists of companies in your community, i think the best thing that you can do is actually have those circulated with key staff members involved in fund-raising especially, but also with your board and your board, particularly if you do have a board fund-raising or development committee in place, why not circulate the list because of what they might be able to do is make some introductions for you get you in the door? Maybe you’ve got gallons or our golf outings that you’re planning, so that would be an opportunity to reach out to some of these companies and seek sponsorship dollars that might be your way in the door to developing the relationship further, right? And we’ve had other other segments what one specifically i’m thinking of what about building that corporate relationship on about how it’s it’s start? It could start with sponsorships, but there’s all kinds of other possibilities volunteering, having having people from the company come and volunteer with the organization staffing for events, you know, a corporate relationship could be very diverse. Yeah, you’re absolutely right, tony. And, you know, again, here it goes back to who’s behind the company. How long have they been around? Is it a family run company? And so very often you’re going to find that they’re very community minded and it’s going to be much easier. Macon approach to these companies and develop relationships then though really large corporations in your communities that are going to require a much more sophisticated process in making your approach. Yeah, yeah, yeah. So generally the advice is don’t don’t forget the local guys. Oh, absolutely. I don’t know if you remember that book that was around that was written quite a number of years ago. Now it’s seems the millionaire next door. Yeah, sure. Right. And they talked about the people who are in those, you know, dull or or a normal type of businesses with stamp dealers, the coin dealers that the paving contractors, the plumbers, electricians and so forth and very often these are the people who are quietly building wealth in the community. They’re not flashy, right? That was the one thing they really covered. A lot in that book is that these people are are not living flashy lives. They might be living in a very modest home, but they’re building well and, you know, you do plan giving. I mean, you talk about, you know, that type of a person could be perfect in terms of a plan giving prospect there at the right age. Do you remember that book? But your reading comprehension is much better than mine? Oh, i think i talked about that book a lot. Get royalties from it is i mean, you know, it wasn’t written. The book was not really written for the nonprofit sector or fundraisers, but there’s certainly a lot to be cleaned. It was really written as a how to manual to becoming wealthy caesar. What wealthy people do so really goes into a lot of detail about profiling wealthy people. What other ideas do you have for finding out some some information before you start to talk to the these local? Well, well, you know, we can’t keep bringing this up in so many of your shows, but lengthen is a really good source. So again, here, if you are looking to connect with that person behind the company check out check out. They’re linked in profile. Very often the companies themselves will have a separate linked in business page that you would want to check out and see what’s going on. Um, another good resource that i recently came across is called glass door dot com. Okay, and so i was playing around with that one, and they give some basic information about the companies. But what kind of an interesting is they give reviews so it looks like maybe employees are very recent. Former employees give reviews about the company there’s sametz salary level information. So if you happen to know what particular title somebody holds within a company, you might be able to find information there. So they seem to cover quite a range of types of companies, a lot of public and private. But that might be an interesting resource for people to bookmark for themselves. Plus, you might find out some things about your prospects that maybe you’re not sure you want to know if if employees are putting, you know, putting their own comments about the company. Um, yeah, this is glass door, and you’d probably do it. In such a way where? I mean, they don’t give the name of the person they just kind of gives, you know, their former title x y z, you know, and then it’s the location of the company is glass door a pay site? Or is that free? It appears to be free from what i have, you know, all the things that i’ve been trying to do within her free. Okay, excellent glassdoor dot com we have just about two minutes left or so what? What you like, like there’s facebook possibilities do, right? Yeah, yeah, definitely more and more companies, especially small to midsize companies, are getting in on the social media revolution, if you will, by putting up facebook business pages. So certainly, but i would say that you should check out social media sites right before meeting with the company. So if you finally do get that appointment and get your foot in the door, check out what’s going on on social media that’s a really quick and easy way for them to make updates tow what’s going on, uh and there’s some great news that they want to share about their company, etcetera and it might just provide you with a fantastic talking point, something else? Maybe they share a great tip. Maybe you’re approaching an accounting firm and they provided some tips for year and tax planning. I don’t know, um, you know, you could just say, hey, i happen to notice on your facebook page that you have these great ten tips for pre-tax planning, i’m going to share it with my colleagues back at the office, you know, just the fact that you’ve demonstrated that you i looked into them, you’ve researched them enough, i think that’s going to flatter them or even just the latest vacation pictures. Yeah, well, i don’t know that companies are posting that. Oh, that’s true. We’re talking about the company’s facebook pages, okay? Yeah, because here we’re talking about the company that paid well, you could go to this. Could trust a friend. Somebody personal, right? What about the right now? We just have about thirty seconds left. But this interesting. What about looking at the persons in the person’s personal facebook page? Well, you can try and do that. It really all depends on how they have their private. They’re setting exactly be able to be very much at all. Okay, but yeah, i mean, this is, you know, this is an area of some controversy, if you will, within the prospect research community should we be looking at, you know, people facebook pages? Um but if they are set in such a way that they are public, if you will, they haven’t tightened up their privacy settings. You know, you get again if you can see the information again. If you see information, your gleaning is going to be valuable and cultivating and soliciting. So we’re not here to just gather random pieces of information. They have to be useful to fund-raising maria simple is the prospect. Find her you’ll find her at the prospect finder. Dot com and she’s, our monthly prospect research contributor maria, thanks so much. Thank you. Have a great day. My pleasure. Thank you. Next week, andrea nierenberg returns. She had so many good ideas on the october fifth show talking about new friends from events that i wanted her back. And she said yes. I was surprised, actually. But since you know she’s, not a pathfinder here’s, just a guest. But she said yes, and we’re going to talk next week about her thirty for things to know about people and i’m i’m wondering for some people one or two things made just be quite enough, it’s, but we’ll talk about the people who you want to know more more about. And also amy sample ward, our monthly social media contributor she’s, our social media scientist she’s going to be back she’s, the membership director of non-profit technology network and ten but her principal responsibility, of course, is to tony martignetti non-profit radio. We’re all over the social networks run linked in we’re in the facebook page, and then maria said she’ll post that list of st contacts on both and both those places you could follow me on twitter. You can use the hashtag non-profit radio you can listen to non-profit radio live or archive the archive you’ll find on itunes at non-profit radio dot net. I’m on foursquare. We can connect there wishing you good luck the way performers do around the world were still in sweden, where they lightly kick performers in the bud before they go onstage. No hands, please, and they say brita at ben britt at, then break a bone you could break any bone, maybe just a small one, maybe just like a risk bonem latto bone, those att least those toe bones they usually heal without without a cast. So hopefully it’s a small bone you’re breaking, and i’m wishing you for the week. Brit at ben new listeners again, welcome. I hope to have a bead on how many of people have joined us in the month of october. Our creative producer is claire meyerhoff. Sam liebowitz is our line producer, and this shows social media is by regina walton of organic social media, the remote producer of tony martignetti non-profit radio is john federico of the new rules. I hope you’ll be with me next week, either podcast or live at talking alternative dot com. Next friday, one to two p, m eastern. Dahna. You didn’t think to do good ending. You’re listening to the talking. Alternate network duitz getting anything. Take it cubine hi, i’m donna and i’m done were certified mediators, and i am a family and couples licensed therapists and author of please don’t buy me ice cream are show new beginnings is about helping you and your family recover financially and emotionally and start the beginning of your life. We’ll answer your questions on divorce, family court, co parenting, personal development, new relationships, blending families and more dahna and i will bring you to a place of empowerment and belief that even though marriages may end, families are forever join us every monday, starting september tenth at ten a m on talking alternative dot com are you suffering from aches and pains? Has traditional medicine let you down? Are you tired of taking toxic medications? Then come to the double diamond wellness center and learn how our natural methods can help you too? He’ll call us now at to one to seven to one eight one eight three that’s two one two seven to one eight one eight three or find us on the web at www dot double diamond wellness dot com we look forward to serving you. You’re listening to talking alternative network at www dot talking alternative dot com, now broadcasting twenty four hours a day. This is tony martignetti aptly named host of tony martignetti non-profit radio. Big non-profit ideas for the other ninety five percent technology fund-raising compliance, social media, small and medium non-profits have needs in all these areas. My guests are expert in all these areas and mohr. Tony martignetti non-profit radio friday’s one to two eastern on talking alternative broadcasting are you fed up with talking points? Rhetoric everywhere you turn left or right spin ideology no reality, in fact, its ideology over in tow. No more it’s time for action. Join me. Larry shot a neo-sage tuesday nights nine to eleven easter for the isaac tower radio in the ivory tower will discuss what’s important to you society, politics, business and family. It’s provocative talk for the realist and the skeptic who want to go what’s really going on? What does it mean? What can be done about it? So gain special access to the ivory tower. Listen to me. Very sharp. Your neo-sage tuesday nights nine to eleven new york time go to ivory tower radio dot com for details. That’s ivory tower radio dot com everytime was a great place to visit for both entertainment and education listening. Tuesday nights, nine to eleven. It will make you smarter. Talking dot com. Hyre

093: Charity Transition & Go Offline – Tony Martignetti Nonprofit Radio

Tony’s guests this week:

Julia Bonem, executive coach and principal of Career Change for Good

Maria Semple, The Prospect Finder, consultant in prospect research and author of “Panning for Gold: Find Your Best Donor Prospects Now”

Read and watch more on Tony’s blog: http://tonymartignetti.com

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Hello and welcome to tony martignetti non-profit radio big non-profit ideas for the other ninety five percent. I’m your aptly named host it’s friday, may twenty fifth twenty twelve welcome again and i very much hope that you were with me last week. I’d be devastated if i had learned found out that you had missed last week’s show, which was susan gordon, who told the story of causes dot com ah platform for activism and philanthropy. Also with me was professor gen shang. She shared her research on five words to boost your fund-raising do you remember what they were? Kind and caring were two of them? That was last week, this week, charity transition. We’re talking about making a career transition into charities, but julia bonham’s strategies will also help those who work in non-profits already and are looking to make a change within non-profits she’s an executive coach and principle of career change for good don’t let your employees listen and go off line. Maria simple is the prospect finder and our prospect research contributor this month, she has tips for conducting offline research. There is a world outside the web use your board network in your community and host cultivation events. The best prospect research comes from face to face meetings with people who you want to know better between the guests on tony’s take to its planned e-giving, not product giving that’s a block post from april that i haven’t talked about on the show, use the hashtag non-profit radio to join the conversation with us on twitter. Right now, we take a break and when we return it’s charity transition with julia bonem stay with me. Dafs you’re listening to the talking alternative network. Are you suffering from aches and pains? Has traditional medicine let you down? Are you tired of taking toxic medications, then come to the double diamond wellness center and learn how our natural methods can help you to hell? Call us now at to one to seven to one eight, one eight three that’s to one to seven to one eight one eight three or find us on the web at www dot double diamond wellness dot com. We look forward to serving you. Is your marriage in trouble? Are you considering divorce? Hello, i’m lawrence bloom, a family law attorney in new york and new jersey. No one is happier than the day their divorce is final. My firm can help you. We take the nasty out of the divorce process and make people happy. Police crawl are said to want to nine six four three five zero two for a free consultation. That’s lawrence h bloom at to one to nine six four three five zero two. We make people happy. Hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com welcome back to big non-profit ideas for the other ninety five percent on tony martignetti non-profit radio. Naturally, my guest now is julia bonem she is principal of career change for good, an executive coaching firm dedicated to helping corporate executives transition into the non-profit sector and non-profit professionals move up when she started her consultancy two years ago, julia had twenty four years of experience in non-profit development, very pleased that her practice brings her into the studio. Julia welcome. Thank you. Thank you for having me today. Telefund have you, um, what? So what’s a yurt top idea for making the transition from something corporate into a job in non-profit well, it’s very important, tony, to be very committed to a mission or two. Obviously, if we’re interested in animal rights, for example, or women and children’s welfare to really have that nailed down, we don’t want to have sixteen interests when we go out into the market. Although we may have those or the or the standard, i’ll do anything i just want to, i just want to give back really, really very unfocused and really, really difficult in the market right now, the market is a very crowded place it’s very noisy when people tell me when i’m coaching them that they’re open when they initially start with mayor, we have our initial consultation that is fine, but in terms of getting out there and branding, it is really important in the networking in the written and oral communications that they have a very specific focus. The second part of that is in addition to being really committed when we speak to one, two, three missions that they have some form of non-profit experience it’s very common when i’m seeing career changers that they have not everybody but that ah, good, a goodly number of them have corporate experience have transferrable skills, but you can, you know, jump up and down about a mission, but unless you’ve done specific volunteerism and i can talk a little bit more about project work, get into the project work it’s very hard for an employer in this market to think about bringing somebody on board that doesn’t really have an understanding of how non-profits work, okay, before we get into the volunteering and proving your commitment, are there sectors in the corporate side that air that seem like you’re? Finding more people from particular sectors that particular careers within corporate that want to make the move to non-profits than than others. Well, as many of us know and it’s been in the news, the law field attorneys are particularly exp burian sing a lot of turmoil right now with the downsizing of firms and even in house ah, loitering within corporations and so a lot of attorneys air looking to use their very fine, in many cases writing skills and analytical skills to transfer over into non-profit other development work and other parts of non-profit besides attorneys, well, there’s a lot of downsizing as we know in corporate america, particularly on the financial side. And so some of those people are looking to move over with their financial skills with their spread sheet and, you know, cfo skills into non-profits that khun use them on the cfo ceo side. So you said a lot of people initially are open, which is good how can someone focus on one or two non-profit commissions? Well, what i do with people is really start to drill down on what their interest areas are and come up with targets, so as i said, before we don’t wanna have a plethora of targets, we want to have one, but how do you two three figure out what? So we we very often people are able to figure out the missions that they’re interested. And so, as i said before, animal rights children, women’s welfare could already could be charities that they already give two absolutely where volunteering usually people have a very clear idea about which missions motivate them. The mutt most the second piece is what size organization they want to work in, and that could be a cultural preference. I like working in a small entrepreneurial startup, or it could be a cultural preference for a larger, generally more specific job functions that come from working in a major university or hospital, so stewardship or major gifts or an in house attorney, which not all non-profits have and or, you know, a cfo type position as opposed to cfo and operations. The third part of the target, which is usually harder for people, is what function they want to perform so often people know that they want to get into fund-raising or they know they want to get into the law side. But they’re not quite sure they may have been an attorney in other cases in a law firm, but they’re tired of practicing law so they don’t know that they want to transfer their skills but not their job title sabat attorney or general, exactly, and that’s where the hardest work comes in. All right, well, let’s talk, we just have about two minutes before break let’s introduce this idea of the volunteering being specific in your in your volunteer work very, very important, and i don’t want a privilege any type of volunteerism over another. All volunteerism is important in their sector as we know, but if we want to get into a new field it’s important also volunteer strategically. So again, if i’m interested in health care, i might go to my local hospital or hospital that has been particularly helpful to somebody in my family or myself, um, rather than a specific disease foundation necessarily where those skills will be transferable, as opposed to another subject matter broker and then in addition, project management skills are very important, so we really want to dig down in the volunteerism and be able to say ana resumes at the top of our resumes, by the way, and i think we’ll get into branding a little bit more later. What are the project skills within those specific areas that i was able to get my hands into and show achievements in? We’re gonna take a break right now. Julia bonham is principal of career change for good, and, of course, she’s going to stay with us, and i hope you do, too. E-giving didn’t think dick tooting getting ding, ding, ding ding, you’re listening to the talking alternative network e-giving. E-giving are you stuck in your business or career trying to take your business to the next level, and it keeps hitting a wall? This is sam liebowitz, the conscious consultant. I will help you get to the root cause of your abundance issues and help move you forward in your life. Call me now and let’s. Create the future you dream of. Two, one, two, seven, two, one, eight, one, eight, three, that’s to one to seven to one, eight one eight three. The conscious consultant helping huntress people be better business people. Hi, this is psychic medium. Betsy cohen, host of the show. The power of intuition. Join me at talking alternative dot com mondays at eleven a. M call in for a free psychic reading learned how to tune into your intuition to feel better and to create your optimum life. I’m here to guide you and to assist you in creating life that you deserve. Listen. Every monday at eleven a, m on talking alternative dot com. Are you feeling overwhelmed in the current chaos of our changing times? A deeper understanding of authentic astrology can uncover solutions in every area of life. After all, metaphysics is just quantum physics politically expressed. I am montgomery taylor, and i offer lectures, seminars and private consultations. For more information, contact me at monte m o nt y at r l j media. Dot com talking alternative radio twenty four hours a day. If you have big ideas and an average budget, tune into the way above average. Tony martin. Any non-profit radio ideo. I’m jonah helper from next-gen charity. We’re talking about charity transition with julia bonem on executive coach julia before the break you had you had were giving the example of strategic volunteering, and you said, if you’re interested in health care, it might be a preference for volunteering in a hospital setting versus one of the maybe maybe one of the medical causes. Why did you make that distinction? Well, it really depends on the person, but some of the medical causes air very specific, and again, i don’t want a privilege one type of volunteerism over another, but if you have a more general interest in health care or if there’s a hospital that’s particularly speaks to you or your family because they’ve been helpful to you in your particular circumstance, that might be a more logical place for you to volunteer than, say, a disease related, you know, foundation, clearly you need to spend time at an organization that’s meaningful to you get something out of it, you’re going to get great project work-life we’ll talk about it, perhaps not just do something because it seems good, absolutely, like it seems good for the resume is what i mean absolutely so it’s it’s a mix of both you can’t on ly be committed to the mission and expect an employer because we’re really talking about as being it’s attractive to the employer is possible in addition to serving your heart without that mission speaking to you. In addition, teo, being strategic and your volunteers is, um, from a skills and project point of view. Now this volunteering doesn’t have to be on a board that could be aboard, but if they have an opening on, if they have a need for someone like you but doesn’t have to be bored, volunteering doesn’t as long as you’re able to get that project work where you can show some specific achievements. For example, very often, when people are interested in higher education or in education in general, i counsel them to reach back, for example, to their independent school or if they went to an independent school or to their college in order to do class fund-raising, for example, or class organizing or writing for the college, these air skills that are going to be immediately picked up on because they want to involve their alumni and they want to, you know, get that extra volunteerism. Onboard and its project work really important, right? You’re stressing the importance of project work, not just sort of showing up and stuffing thiss type of so you you need to be vocal when you’re volunteering about the types of things that type of work that you want to be doing? Absolutely, you know, there may not be that opportunity right away, but as you get into your tenure and i hope people you know, develop a tenure where they are volunteering, they can’t approach people for project work if they can’t get it right away, because they’ve, you know, made their inroads, they’ve made their networking there, they’ve done their networking there, and they’re able to reach out at a certain point when the timing is right. Okay, so let’s, talk a little about the branding of yourself, and this is this will start to apply to people who are within non-profits already capsule and want to make it just a job change, not a not a career change. Obviously the resume is critical. What of the other tools that we’re branding ourselves with? Well, the resume is critical if i could just go back for second because we want to get the non-profit volunteerism if we haven’t worked in a non-profit before at the top of the resume and their ways to do that a lot of times, it’s buried at the bottom, particularly for career changes because they’ve been using a certain resume and corporate that they’re not, you know, necessarily knowledgeable about how to translate that into a non-profit setting. So how do we get that upfront instead of, like you’re saying community activities way down at the at the bottom? Well, we can have a section called non-profit experience a top with there description of what they’ve been doing, but more importantly, the achievements that they’ve had in their project work, and then we can have a section called other corporate experience. I prefer other because it’s sort of de emphasizes in heading what they’ve done by highlighting it as corporate as opposed to other experience that might be transferrable. Okay, on the other parts of brandon and their three other parts of branding are the aural pitch, which is so important, then goes back to what we spoke about at the beginning of the program in terms of targets, so we want to be able to say very specifically and it’s very much like a business pitch for those of us who have mbas air transferring over from corporate sector or raising venture capital, for example, who we are, what we’ve accomplished with some specific examples to examples, preferably what we want to do next. And this is the most difficult part are unique value proposition. Okay, let’s, let’s. Come back to the aural pitch and the details let’s just lay out what? What? What are branding methods are right now? Well, that’s one of them on paper, we also want to have well online. We also want to have in written form. Arlington on arlington needs to have the key words in that very important real estate right below our name what we want to do, it doesn’t necessarily have to reflect what we’re doing right now. So i have somebody, for example, who is not a director of operations right now but has director operations, you know, analytical skills, strong writing, for example, and then they can echo those within the linked in profile in the summary and specialty section. The idea is to try and be found, if you will, by people that are interested in your background as employers and as recruiters to a certain extent, which we’ll talk about later and also anywhere you’re going to be talking to somebody, either in a networking context, networking with hiring managers or for a job interview, you’re going to be checked out on the web and so it’s going to be a regular google check and also on linked in check, and people want to see what you’re about, whether you’re going to fit in based on your experience and based on the way you present yourself, okay? And there’s there’s one more tool that we need to have, right? Yeah, business card. The business card is really important, and that also has two echo what is being said under that real estate onto your name, if you will and at the top of your resume. Okay, so this is you shouldn’t be giving out for job search purposes. Career change purposes. The business card of your current employment. Well, you can on some people feel uncomfortable carrying a second card, but what i would say is optimal is to carry a second card that has more than just your name. Your email address your linked in and your phone number, which is very important, but also those keywords about what you were looking for, what you’ve done in the past so fund-raising professional major gifts, an annual giving or attorney non-profit expertise, okay? And what if you’re making the career change? What then? It should echo what your linkedin says about what you’re aspiring to absolutely aspiring is okay, we don’t necessarily have to make a ha one hundred percent history of what we’ve done on the business card. We can position ourselves because it’s all about marketing, positioning, ok, so we have the resume, the aural pitch linked in profile and and your business card absolutely what’s another. I think people get hung up on the reservation. I would ask you what what’s, another piece of advice for the resume. Just a really succinct profile about what you want to do, what you’ve done, what your core competencies are at the top. In addition to the experience that we talked about in the non-profit and other sections with quantifiable project work numbers, people get caught up on sometimes not having numbers. Numbers don’t have to be dollar signs, although that is important if you have them also know if you if you coordinate events or or you’re an events professional or you aspire to be an events professional, how many events did you do in a year? How many people attended? How many people volunteers? Did you organize anything that helps in in the quantification of what you think she knows where all those important outcomes that you mentioned earlier? Absolutely what’s your advice on length of resume two pages this fine in the non-profit setting some career changers get let’s unless these days, but particularly people who have been on wall street in the financial sector that’s a demand often that they be on one page in their own profession. I think that you, if you have, if you’re out ten years, say even five you can go to a page and a half ten, i would say more like two three is excessive, i think in this market, ok, even for someone who’s got maybe twenty years, twenty five years experience, and they’re looking to make the change. Often those people will do a summary bio on a separate sheet of paper that they can submit if the employer’s interested, but certainly for first queries. I think that two pages is is the limit. Um, i mean, i could do my life in two paragraphs. One has three sentences. So concise is good. Absolutely achieved. Very little. It’s. Easy for me to convey. Convey what i have done. Well, it goes back to the marketplace. It’s. A very crowded marketplace. They say that on average and employer will look at your resume for ten seconds and you have to be able to capture in in six thickness and often in bullet points, which i really like. Ah, a clear and concise message. Okay, let’s, talk a little more about linked in. You gave a little tease about what should be on linked in profile. That important, that important real estate right below the name. Because that’s going to be seen right after what else around lincoln? I like summaries that are in the first person. I think very often when you kind of talked about here in the third person people trying to sound academic or, you know, smart tony martignetti was this and that i right? Yeah. It’s just i bring people in, and that goes. To the photo as well. The photo you want a snapshot, you don’t have to look like you know it’s a studio, you know, perfect portrait, but just to bring people in, a lot of people don’t have photos. A lot of people have very casual photos, and i like something that brings you in both the language and the visual, and then the summary section is really important to position yourself again. This is the section this’s, the narrative where you write your own paragraph, not where each job appears. Supper absolutely, that is the central summary. Go ahead, exactly. So you want to talk about your achievements again? I’m really harping achievements because they’re really important, and then you want to position yourself as you do in the oral pitch, as you do, you know, hopefully at the top of your resume about what you’re looking for and why you as opposed to anybody else in the market and those might be specific degrees that you have. It might be that you lived abroad. It might be any number of things that you bring to the project experience to the market that others may not replicate in the same way, then, on the specialties section i really like and i like a list of what you’ve done proposal writing, if you’re an attorney and this is where you would bring in your project, work from the volunteering absolutely, but in the skills and it’s called out a special specialties is it’s called that on link toga there’s, a relatively new section as well. I won’t call it new new, maybe a year to old called volunteer experiences and causes where you want to really bring that up front above, often depending on how comfortable you feel about and how involved you’ve been above the work experience. Okay? Oh, and you can move the sections around sections around now. Oh, i don’t know if people know do you know how to do that specifically? Go into the edit section where you work iss and you can bring that up? I believe i don’t know the specific, okay, but there is a way to change is a sequencing. This sequencing is really important, and then the skills come in again, where you can choose specific name tags for what you’ve done and those air also searchable by potential employers and colleagues okay, so oh, god and then groups is really important. You can choose up to fifty groups and linked in. I don’t know that you want all the e mails that come from that, but you could do daily or weekly. Jj, i just repeated change your preferences for each for each group individually you can have. So if one group is really important to you, you can get daily emails, others less important. Get weekly digests absolutely and it’s really important to start contributing selectively. I mean, you don’t want to spam everybody but as a thought leader in some of those groups, so i’m a career coach. I may want to go to one of the groups that i belong to non-profit transitions, for example, non-profit boards and start talking about some of these issues, and people will often do in lincoln in in messages to me as a result of those postings where they post questions and we start to develop a relationship. Okay, we spent a good amount of time on linked him, but it’s one of the four important tools and for people who don’t have it, they obviously need to have it they need to have it also, tony, because we need to develop over one hundred connections often we want ends to certain organizations were applying tio we’re interested in certain organizations learning more about them. It’s very difficult if you don’t have a broad network either online or offline or both to find people that can make the introductions for you into the organizations and for the opportunity, believe it or not, we have just ah committed a half or so left let’s talk a little about networking because that’s critical and we’ve been talking about online networking what’s your advice around face-to-face networking. Well, first, we want to look into who is within our immediate network family, friends, people that we know on board spouses of those people who are on boards. A second piece are events, and i counsel people to go to at least one of them a week from their alma mater, possibly in an industry specific event, so it could be the support center for non-profit management, women in development, association of fund-raising professionals, junior league sponsors a lot of events cope if you’re interested in events specifically event organizing council on protocol executives, that’s group okay, okay, and then we want to start to tap into the hidden job market where we actually list out organizations that were interested in and use linked in and other connections to try and find the hiring managers within those organizations and take meetings with them. The hiring managers not just that’s, not the hr people. This is the manager who’s your you’ll be working for at a sylar grantwriting hopefully working for starting out with a networking relationship that you hopefully keep up over time, and when an opportunity becomes available either within their organization or another one, they have a positive impression of you and are able to either hyre you refer you to that opportunity, we have to stop there. Osili bonham is. Julia bonham is principal of career change for good. She started her consultancy two years ago when she had twenty four years of experience in non-profit development. My thanks to julia, and right now we’re going to take a break, and when we returned, it is tony’s. Take two, stay with me. You’re listening to the talking alternative network. Are you feeling overwhelmed in the current chaos of our changing times? A deeper understanding of authentic astrology can uncover solutions in every area of life. After all, metaphysics is just quantum physics, politically expressed hi and montgomery taylor and i offer lectures, seminars and private consultations. For more information, contact me at monte m o nt y at r l j media. Dot com are you stuck in your business or career trying to take your business to the next level, and it keeps hitting a wall? This is sam liebowitz, the conscious consultant. I will help you get to the root cause of your abundance issues and help move you forward in your life. Call me now and let’s. Create the future you dream of. Two, one, two, seven, two, one, eight, one, eight, three, that’s to one to seven to one, eight one eight three. The conscious consultant helping conscious people. Be better business people. Dahna hey, all you crazy listeners looking to boost your business? Why not advertise on talking alternative with very reasonable rates? Interested simply email at info at talking alternative dot com welcome back, it’s, time for tony’s take two at roughly thirty two minutes into the hour in april, i had a block post called it’s planned giving, not product e-giving and i wanted to make people aware that there are some financial advisors who sell products like life insurance and annuities, and often they want to offer their help to your plans e-giving program. But often your program is not their first interest. Their first interest is earning commissions on the financial products that they sell and it’s amazing how when you talk to them, their best solution for your plan to giving program is just happens to be the product that they sell. This does not apply to all financial well, never financial advisors, but all people who sell financial products. I in fact, when i do seminars for clients, i routinely include somebody who is a life insurance broker, but the person that i use understands the role of life insurance in a broader plan to giving program, and there are people who cellphone ansel products who don’t recognize that, and they just think that the basis of your programme, as i said, should be the products that they sell. So you just want to be aware of self interest among some people who are offering to help your plan e-giving program? Do they have your plan e-giving program and your donors as their first interest? Or is there something else going on? And that post is from april it’s called it’s planned e-giving not product giving, and you’ll find that my blogged at tony martignetti dot com that is tony’s take two for for friday, may twenty fifth twenty twelve it’s the twenty first show of the year. Maria semple is with me. Maria, how you doing? Hello, how are you today? I’m doing terrific, lee, you are the prospect finder. You are also an experienced trainer and speaker on prospect research. And people will find your website at the prospect finder dot com and they’ll also find your book, which is panning for gold. Find your best donorsearch prospects now. And maria simple. Welcome back. Thanks so much for having me back, tony. My pleasure. As always, we’re talking about go off line. There are things it sze hard for me to believe that there are actually places that people can go for prospect research and they’re not on the web, is this actually a truth? It is it is absolutely so you know, i i was thinking about this because i do a lot of networking, and sometimes i will see non-profit executives attending, and it seems as though it’s definitely more than smaller to midsize non-profit so that would be your audience of listeners. Tony and i was thinking about how someone who might be an executive director or a development director who is looking to do some more prospect research, whether they’re doing reactive or pro active research, and we’ve talked about that in the past couple times where you may have certain people you’re looking to gain more information on or you’re looking to just get more individuals aware of the great mission of your non profit organization and therefore spread the message, and hopefully they get engaged and become donors. So i was thinking about some of those offline activities and thought we might concentrate on that for this particular segment. Yeah, sounds good, let’s see? So when they were talking about shops where there isn’t a devoted prospect researcher and maybe, you know, i think later on we may we may bring in those shops where there is a devoted prospect researcher, because there are things that they could be doing also that are not online, so we’ll get to that. But the board is for smaller shops, the board is a good place to start. Is that right? The board is a great place to start, so if they really understand how, how, just constantly keeping their antenna up, for example, when they’re out and about in the community, doing other community service or in their business world if they’re able to just i kind of know what to listen for in terms of engaging more people for your non-profit working okay on dh, what are we asking? Boardmember is to listen for what specifically what instructions should we be giving them? So i think it be great to give them instructions. First of all, they need to be very clear and understand everything that your own organization does, so that when they’re out engaging with people and they’re having a conversation and letting people know that they serve on a specific board on, and they should be very proud of that their ambassadors for your organization and then they engage in a conversation, you know, let’s say you they are a boardmember for a local why? And they happen to be talking about something, some aspect of the children’s programming, and if they happen to notice that that seems to really catch the attention of the person that they’re speaking with it’s definitely an opportunity to engage them further, invite them in for a tour. Uh, maybe invite them to an upcoming cultivation event or gala event or something like that indefinitely on opportunity, a door has been opened really for you to get more information and engaged that person further. My first guest today, julia bonem talked about for people changing jobs, having an aural pitch should should board members have something similar? You know, the elevator pitch, you know, that would probably be great, of course, when they’re out and about and networking there, they’re thinking about their own elevator pitch, but certainly they should have a very concise the description of what the organization does in such a way that it’s not going to bore the person to tears, that’s listening to them, but certainly will make the person se gi tell me more about that organization sounds fascinating. So, yeah, that’d be great, you know, speak. Speaking of other guests that you’ve had on your show, tony, you had someone on on april twentieth who was from morgan stanley, her name melanie dellaccio burghdoff schnoll begun begun, and she talked about something called radical list. Elearning and that really kind of piqued my interest because that’s, exactly what we’re talking about here is radical listening, so moving the donor or the prospective donor and really at some point that will help you to form a valuable proposal. So she talked about the aspect of putting on your listening ears. I’m putting some information out there and waiting for that reaction. So in terms of prospect research and you’re out and about in the community and doing your offline activities, as i call it it’s important to really put those listening ears on and and understand what the person is communicating to you and then all importantly, making sure that you go back and capture that information in some sort of a call report. Uh uh, maybe create a new donor record in your donorsearch off where a donor prospect and capture any important pieces. Of information you’ve gleaned from that conversation. Okay, we’re going to talk about the coal reports shortly thiss doesn’t stop with just the like the fund-raising or development committee that this should be the full board, i think no, i think it should be the full board. Certainly the fund-raising or development committee is most focused on fund-raising but really, the entire board has a fiduciary sponsor ability to the organization and the full board. They’re all ambassadors, and they are they are all every one of them ambassadors. So, you know, there are plenty of ways to get them up to speed on the fact that even though they may not be totally comfortable in being the person asking for money, there are certainly a lot of other points along the development, a cycle that they can be very helpful for they can host cultivation events, they can invite people to those events, they could certainly get involved in thanking people in stewarding people, and every one of those points along that development spectrum is an opportunity for the boardmember to engage people, to again be an ambassador for your organization and gathered valuable, valuable information that we probably will not find online. Yeah, i blogged about this at one point where saying that you’re your your best prospect research and of course i’m not a prospect researcher, but i believed that i still believe that you’re best prospect research comes from face-to-face meetings on, in fact, that was just happen to have it here it was called best prospect research comes from the prospect on dh that was blood that in july two thousand ten, right? I had an opportunity to review that because i wanted to make sure you want to make sure that i i covered, you know, any of the points that you brought across in that, and they were all excellent point, you know, i like the way you talk about really, you know, sitting down over some sort of a meal if it can’t be a complete meal, obviously, you know, you can meet for a cup of coffee or something like that, but there’s, really, you’re you’re right, tony there’s something about sitting down across the table from somebody and in a more relaxed atmosphere, as opposed to a planned meeting in an office or something, which then feels very much like a business meeting i like, i like that you’re you know, you’re sharing a physical space, you’re probably not sharing the food because you don’t know the person that well, but you’re sharing a physical space and there aren’t going to be interruptions by assistance and other people coming in or calling the office. Of course, people do have cell phones, but usually they’re polite enough to turn those off or at least not take the call when it comes through. The thing i like about meetings over a meal is everybody understands the flow, you know, we have a general idea when the server is going to come and bring water, and then when they’re goingto take the order and roughly when the food is going to come and, you know, this sort of there’s a flow that everybody understands, but when you’re in someone’s office, the flow is totally under their control, and i like a more neutral, uh, space that everybody understands the timing of right, and i think that people then will open up a little bit more, you know? They most people tend to live to talk about themselves and their family, so it’s definitely. An opportunity for you as putting on your prospect research had, if you will, to gather more information on those missing puzzle pieces that you perhaps did not readily have available in internet databases very often information about a spouse and about their children. Those are usually harder pieces of information to find on the internet unless there’s been really great biographical articles written on that person already, which is more a rarity than not know. So in a one hour meeting, you can learn a lot that could take you very much longer than that to find out on the web, and then you might not even find it right like that radical listening? Yeah, just, you know, and so they’re like i said there’s that point along the continuum of fund-raising cycle that doesn’t involve the actual ass. So gathering that information and and understanding what pieces you may have missing from your your prospect research report or your donor file is definitely important as well. Let’s go back to directly to the board there’s another way that they could be involved formally, which is, and i’ve talked about it on the show, having them screen lists of people like peer reviews, absolutely what? How does that take shape was that you would want to make sure, first of all, that everybody understands they’re coming to this meeting, this gathering and that, and that should be done really in a private office space, not in a public space. So you want to have that, as, you know, a focus meeting on doing a a peer review session or prospect review session, they’re coming. Ideally, you should be coming to the table with list of prospective donors that you’re hoping to gleam or information about these air prospects and maybe even just suspects and maybe even just suspects want to explain what a suspect is. People may not know the difference well, so that might be somebody who you’ve heard about in the community. They happen to be engaged with other non-profits do similar type of work to yours. Sametz you think that they may be wealthy, but you want to kind of have an idea before you start delving too far along into this, you know, prospect research process, so maybe they actually know them and can give you some additional information, right? But at this point a suspect, you know very little about you just have those beliefs that you described on dh opinions about what they might be interested in, right? Exactly. Okay, so so how does this peer review screening worked then of the other board? So ideally, if you couldn’t bring some names to the table for people to look at whatever you might already know, some very basic information about the individuals where they reside, where they work, um, and again, this is all very confidential, and i also recommend that anything that you do print out in these reports on dh circulate amongst the committee members stays in that room. It does not leave, so i’m very sensitive to trying to keep information all as confidential as possible don’t let people take take the list home with them or email it to people who can’t make the meeting shouldn’t do that. Well, if you have some sort of a secure, more secure email system, you know something that would allow you teo securely share the information? Yes, you could do it that way. The person can’t make the meeting, but the best feedback is really going to come when they have that. Interplay amongst each other and, you know, saying, oh, yeah, i’ve heard about that person and, you know, i happen to know a lot about their business or their very new to the community, and i know they have a wife and two young children, so it may spur on additional thoughts and conversations that simply won’t take place if you just female out a list and say, let me have your feedback on this, you know, um, let’s talk about family foundations for a minute because i find that when non-profits are really looking to expand, uh, their donor full and get proactive about getting more names in the pipeline, i usually tell them what focus on some family foundations in the community because these are people that have taken philanthropy to a new level, have gone the step of creating their own family foundation. So let’s, take a look at these families and see if they might be suitable prospects for us so you can use something as simple as guide star most non-profits will have access to their premium level service for free so you can actually do this type of research, come up with names of family foundation’s let’s, say, in twenty five or fifty mile radius of your zip code and then bring those names to the table, along with the trusty names affiliated with each foundation. So it’s an opportunity for you to walk into a development committee or a board meeting or a peer review session and say, my research has shown that we have one hundred and fifty family foundations in our nearby communities, that we serve here’s, a list of them here, the trustees. Does anybody have a connection to the foundation way have only about thirty seconds before a break, where will people find this guide? Star premium service that you’re saying is free guide star g u i d e s t a r dot or ge if they maintain their own non-profit the report on guide star, they will also have access to a premium level service access. Okay, and you and i have talked about that before we’re going to take a break. Maria simple, the prospect finder, will stay with me. We’re talking about your offline activities for prospect research. Stay with us. Talking alternative radio. Twenty four hours. Hi, this is psychic medium. Betsy cohen, host of the show. The power of intuition. Join me at talking alternative dot com mondays at eleven a. M call in for a free psychic reading learned how to tune into your intuition to feel better and to create your optimum life. I’m here to guide you and to assist you in creating life that you deserve. Listen. Every monday at eleven a, m on talking alternative dot com. Hi, i’m carol ward from the body mind wellness program. Listen to my show for ideas and information to help you live a healthier life in body, mind and spirit. You hear from terrific guests who are experts in the areas of health, wellness and creativity. So join me every thursday at eleven a, m eastern standard time on talking alternative dot com professionals serving community. Hi, this is nancy taito from speaks. Been radio speaks. Been radio is an exploration of the world of communication, how it happens in how to make it better, because the quality of your communication has a direct impact on the quality of your life. Tune in monday’s at two pm on talking alternative dot com, where i’ll be interviewing experts from business, academia, the arts and new thought. Join me mondays at two p m and get all your communications questions answered on speaks been radio hyre. This is tony martignetti, aptly named host of tony martignetti non-profit radio. Big non-profit ideas for the other ninety five percent. Technology fund-raising compliance, social media, small and medium non-profits have needs in all these areas. My guests are expert in all these areas and mohr. Tony martignetti non-profit radio fridays, one to two eastern on talking alternative broadcasting. Talking. Welcome back, come with maria simple, the prospect finder, but let’s talk a little about the importance of call reports capturing this information that that we find in our face to face meetings or just everything is not a meeting, just a chance running into somebody. Yes, absolutely. So a call report would be something that we see ideal to have every executive director development director boardmember prepare after they’ve had it sit down meeting with someone or perhaps even a phone conversation with someone so it’s important to capture that information as quickly as possible after the conversation has taken place, there are going to be tidbits of information that you’re going to glean from that conversation about maybe some very citic aspect of your programming going back to the earlier example of the y why serves of such a wide variety of age for people right from instant and learning how to swim all the way up, tio senior citizens and programming for them. So it’s important to understand, perhaps what aspect of your programming? Maybe they really love the aspect of senior citizens getting in the pool, doing water aerobics or something like that, you know, so you can engage them further in conversation about programming for seniors, so it is important tio lather that information and capture it somewhere you’re going to forget the information. Our memories are very short and it’s important not only to gather the information for an immediate thie immediate near future of when you’re going to further cultivate and solicit that person, but also for the longevity of the organization, you know, in the fund-raising world in the nonprofit world, people move around a lot. So so what do we want to capture in these kottler force? What? What sections should there be? I think that you should be making sure you capture information again about specific programming they’re interested in general age groups. They’re interested in helping what? What are their? What are their hobbies and interests? So that might give you some idea of their level of well in terms of how they spend their free time and all the personal sort of biographical information we took with children’s children, families, what other boards do they serve on? That’ll give you so much information if you know what other boards they serve on, you’ll want to make note of that because again, where they’re serving on boards, they’re probably donating and you can sometimes find even at what levels they’re donating by tapping into specific databases or even going to the web site of that particular non-profit if they have an annual report in a pdf format on their website, you might be able to glean information about what level of e-giving they’re involved in with that particular non-profit so it’ll help you formulate and ask a little better when the time con when the time comes right and these things reports should probably probably be confidential in the office right now, but they should also be shared. They should be shared with the people that need to see the information. Okay, so first of all, the information should all be very factual. I always say to people, when you’re typing up any kind of prospect, profiles are putting information into your donor-centric self is more of an investigative reporter and state everything very factual, you know, date of divorce. If there’s been a divorce or something like that, you don’t need to say anything further about the divorce fight. What you might have heard that maybe in in public circles, you know, i’ve heard the standard that you shouldn’t put anything in a call report or really, in writing or e mails that you wouldn’t want that you’d be embarrassed if the person you’re writing about saw right, and in fact they have the right to walk into your non-profit at any time and asked to see their donor record that you do want to be very cognizant to that at all times and write your report with that i wear go ahead, we have just a couple minutes before break. Go ahead. Yeah, so yeah, just to make sure that the information that you wouldn’t be able to find elsewhere online can perhaps be gathered from any conversations you have let’s talk about, ah, hosting cultivation events for four suspects now that we’ve identified what a suspect is, and for prospects, this is another good wayto meet people and it’s it’s, not the one on one lunch, which could be a little off putting to some people, right? So cultivation events are great and there you will definitely want to have your radical listening ears on prices. So you wanna have if you have an opportunity to make sure that you engage all of your board members to have the same radical listening ears on who are attending this event that yeah, it’s a great opportunity in very often they’re held in someone’s home and so again, it’s a more relaxed atmosphere, you have an opportunity to present a sum information about your non-profit and their importantly, there’s no ask made at that event it is purely for cultivation purposes only. And if you state that the event is going to be an hour long, keep it to an hour long. You know, people’s time is very valuable, so it’s an opportunity to to fill in the blank, some missing pieces that you might have on people. Or maybe it’s the first time you’re getting any information, perhaps you’ve not done any prospect research on them at all, and meeting them at this cult patient event really kind of raises your antenna a bit to say, wow, this is someone we need to engage further and learn a lot more about you could use your board to invite people to the to the to the meeting that to the event that they might know people that they may know yeah, absolutely, absolutely. And that and that is a great way to engage your board. Okay, so you’re not asking them to ask for money. Just bring some people to the table, right? Maria, we have to leave it there. Thank you very much. Thank you so much for having me on the block with those offline activity. My pleasure, as always. Thank you, maria simple is the prospect. Find her you’ll find her website, the prospect finder dot com her book is panning for gold. Find your best donor prospects. Now i want to thank our very much, of course, and also julia bonem been a pleasure having both of you as guests next week, scott koegler will be with me he’s, our tech contributor and the editor of non-profit technology news and the other guest. I don’t know yet because i’m recording on may first. But how can you find out who that guest is going to be? It’s so simple? Find out for our insider sign up for our insider email alerts on their facebook page. You can like the page and you can also subscribe to those weekly alerts. You know you can listen. Live our archive to catch us on the archive. Goto our itunes paige at non-profit radio dot net. Our creative producer is claire meyerhoff. Sam liebowitz is the line producer, shows social media is by regina walton of organic social media and the remote producer of tony martignetti non-profit radio is john federico of the new rules. Our hashtag is non-profit radio on twitter. Use that thing. Use it often, i hope you’ll be with me next friday went to two p m eastern at talking alternative broadcasting. You always find the show live at talking alternative dot com kayman. E-giving didn’t think shooting. Good ending. In-kind you’re listening to the talking alternate network. E-giving duvette how’s your game want to improve your performance, focus and motivation? Then you need a spire athletic consulting stop second guessing yourself move your game to the next level, bring back the fun of the sport, help your child build confidence and self esteem through sports, contact dale it aspire athletic consulting for a free fifteen minute power session to get unstuck. Today, your greatest athletic performance is just a phone call away at eight a one six zero four zero two nine four or visit aspire consulting. Dot vp web motivational coaching for athletic excellence aspire to greatness are you suffering from aches and pains? Has traditional medicine let you down? 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Are you fed up with talking points, rhetoric everywhere you turn left or right? Spin ideology no reality, in fact, its ideology over in tow. No more it’s time for action. Join me, larry shop a neo-sage tuesday nights nine to eleven easter for the ivory tower radio in the ivory tower will discuss what’s important to you society, politics, business it’s, provocative talk for the realist and the skeptic who want to know what’s. Really going on? What does it mean? What can be done about it? So gain special access to the ivory tower. Listen to me, larry sharp, your neo-sage tuesday nights nine to eleven new york time go to ivory tower radio dot com for details. That’s, ivory tower radio, dot com every tower is a great place to visit for both entertainment and education. Listening. Tuesday nights nine to eleven. It will make you smarter. Talking. Hyre

020: Career Killers and Legislative Update – Tony Martignetti Nonprofit Radio

Tony’s guests this week are:

Robert Sharpe, President, The Sharpe Group
Emily Lam, Counsel, Skadden, Arps, Slate, Meagher & Flom
Perry Wasserman, Managing Director, 501(c) Strategies

Read and watch more on Tony’s blog: http://mpgadv.com

016: Savvy Strategies for Your Search & How To Cripple Your Career In 5 Easy Steps – Tony Martignetti Nonprofit Radio

Tony’s guests this week:

Paula Marks, managing director at Gilbert Tweed International
Robert Sharpe, president of The Sharpe Group

Read and watch more on Tony’s blog: http://mpgadv.com