Social Media Outlook For 2022 Charrosé King-Mathews reveals what to look for in the New Year around platform evolution and content trends in the social networks. She’s an instructor in communications at Howard University.
Evan Briggs and Gwenn Cagann share their lessons from 25 virtual galas, which include takeaways for your next hybrid event. They’re both with Wingo NYC.
Design For Non-Designers
Wrapping up our 21NTC coverage, it’s a crash course in good design, covering fundamentals like color, type and hierarchy. Step outside your comfort zone with Josh Riman and Mike Yamagata, both from Great Believer.
Your Annual Report As Marketing Channel
You’re producing an annual report, why not make it less boring and more engaging? Why not make it digital? Josh Kligman and Jeff Rum show you how. They’re from Yearly.
Project Management In Fundraising Jonah Halper wants you to apply project management principles as you raise money. He’s from Altruicity.
Virtual Event Engagement
Virtual events are routine now and there’s good reason to believe they’ll outlive the pandemic. We’ve got you covered with pre-, intra- and post-event strategies to maximize engagement and raise more money. Our panel is Mike Wilkinson from Human Rights Campaign and Joshua Meyer at OneCause.
Personalized Video Matt Barnett explains the benefits and use cases for short videos that grab attention and thrill recipients. Think volunteers, prospects, donors and anyone you want to feel special. Matt is at Bonjoro.
End Of Year Fundraising Jen Frazier talks you through. What do you want in your workplan? How does the pandemic impact your strategy? It’s a comprehensive convo for your 4th quarter. She’s founder of Firefly Partners.
Get Heard In A Time Of Info Fatigue
Organic reach and engagement are down on Facebook and other social networks. So how do you get your marketing messages through? Julia Campbell shares her expert advice. She’s principal of J. Campbell Social Marketing.
Digital Marketing Policies
You’ll need policies around the smart online marketing you’re now doing. Our 20NTC panel reveals what belongs in your policies, why you’ll improve workflow and how policies can be exciting! They’re Misty McLaughlin and Justin Birdsong from Cause Craft Consulting, and Kacey Crawford with Sierra Club.
Heather Yandow’s article is “5 Questions to Answer Before You Call a Consultant,” and she’ll help you avoid making a costly mistake. She’s founder of Nonprofit.ist.
We talk through the issues encountered when managing remote staff: technological; generational; emotional; measurement; recruiting and retaining. Our panel is Heather Martin from Interfaith Family and Alice Hendricks with Jackson River. (Originally aired 11/2/18)
John Haydon Tribute
A well respected and widely known digital fundraising expert with a willing smile, John Haydon died at 53 in February, after a 26-month fight against a rare cancer. He was twice a guest on Nonprofit Radio. He shares his spoken wisdom with us one last time.
His final written wisdom is in his posthumously published book, “Donor CARE.”
Strategic Knowledge Management
Documents. Data. Projects. Governance. Training. They’re all components of knowledge management and our panel from 19NTC explains how to manage properly. Both returning, they’re Dar Veverka from Urban Teachers and Janice Chan at Shift and Scaffold.
Ethics In Your Prospect Research
There’s a lot of personal and private info available on your donors, volunteers and prospects. Your researcher’s job is to find it. Where are the boundaries? How do you protect it? Maria Semple takes on these and other potential landmines. She’s our prospect research contributor and The Prospect Finder.